Meet Koni Maliehe the lady who broke the stigma on black owned wineries

Meet Koni Maliehe the lady who broke the stigma on black owned wineries

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South African female winemakers are of the up and coming within the wine industry of the world. Koni Wines is a South African female run enterprise that has made its mark by its unique touch.

Koni Maliehe is from Johannesburg and she was born in Soweto, Rockville.

Koni was raised by her grandparents in Sterkspruit as her parents lived and worked in Carletonville, a mine area outside Johannesburg.

Later on in life, Maliehe relocated to Cape Town where her journey began.

Young Koni took to finances and perused her studies. Initially she wanted to do fashion or marketing, but life took her down a different path, Briefly.co.za learnt. She studied Business Management at the University of Cape Town’s Business School and then Human Resources at the University of South Africa.

She worked in a bank and then in Human Resources, but in early 2014, her career ended.

This is when Koni Wines was born. Koni used her curiosity and passion for South African wines as her influence and means of sharing her story.

Being a black female in the male dominated industry gave a whole new set of struggles. Koni never gave up and she persisted with her vision.

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Koni draws her drive and strength from her late grandparents who taught her resilience, hard work and to pursue her goals.

One of her favorite quotes reads: ‘Dreams only die, if you let them starve’ which translates to the dedication and hard work which she put in, to make the company the success it is today. She is now one of the top 3 women in wine South Africa.

Her journey as black female run wineries was not easy. Stereotypes were still extremely rife and black made wines were considered ‘low class and cheap’.

Koni Maliehe went on to collaborate with an array of different wine farm in the Stellenbosch, where Koni Wines are now produced.

Koni’s company is based around creating jobs and making a meaningful contribution to the South African economy.

Koni Wines lives up to a name that provides outstanding quality which is achieved through an ethos of integrity.

Maliehe is breaking barriers and has defeated stigmas by creating successful female black owned wineries which produces high quality wine.

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Source: Briefly.co.za

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