Meet Murendeni Mafumo, the inspirational founder of Kusini Water

- Murendeni Mafumo is the founder of Kusini Water

- His company uses macadamia nut shells to purify water

- He came up with the idea as a way of addressing water shortages

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An innovative man from Limpopo found a way to address water shortages by purifying water using macadamia nut shells.

Murendeni Mafumo is the founder of Kusini Water, SowetanLIVE reports. He got the idea from multinational companies that use coconut shells.

Since South Africa is a leading producer of macadamia nuts, he found a viable alternative in them.

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Kusini Water sells about 800 litres of bottled water every day, Briefly.co.za learned.

It's based in Limpopo and Gauteng, with plans to establish a desalination plant in Cape Town soon. It has developed partnerships with several major companies, including Redbull.

The company also gives back to communities in a big way. For every litre of water Kusini Water produces, it donates 20 litres to Limpopo communities that lack safe drinking water.

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An inspirational Murendeni won a climate innovation award from Innovation Hub in 2016. He urged aspiring entrepreneurs to never give up even when the going gets tough:

If you’ve got a great product and it is useful and you want to sell it to someone who needs it, you will overcome the obstacle of finding customers.

If you are passionate about something and you have the right experience, you shouldn’t give up. We need to accept that times will be hard but we need to keep pushing.

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Source: Briefly News