- UJ student, Chaoro Motshoeneng, always dreamed of attending Pitti Uomo
- He was invited and needed to raise R20k to attend so he sold candy in Gauteng and Free State
- He did well and made history after the event
Talented young fashionista, Choaro Motshoeneng, earned the chance to make his dream of attending a prestigious menswear event become a reality. Determined to grasp the opportunity, he sold candy to raise funds. With the help of his family and a friends, he reached his goal and went on to make history at the lauded Pitti Uomo.
The stylish, Choaro is a high key fashion influencer and was invited to Pitti Uomo, which is a major event in the international menswear scene and faced the daunting challenging of funding his trip.
His family helped him out with some of the money and a generous friend and colleague, Laurence Gerbhardt, who was also invited to the glitzy affair, helped him out as well, Briefly.co.za found.
Choaro remained determined to follow his dreams and gave up with a brilliantly simple idea to raise the rest of the funds - selling candy.
Hustling hard by selling candy to different people in Gauteng and Free State, Choaro raised R20 000. “It wasn't a glamorous journey but when you have a dream, you'll grasp every opportunity to make it work,” he says.
Attending the event was a lifelong goal for the talented young man who has made history as the first black man to be featured in Plaza Uomo, said Choaro to Sowetan Live.
He is quickly becoming a style icon and is an ambassador for a number of internationally recognised brands including Pasotti, Beatnik and South Africa’s Matt Arend Timepieces.
“And it all started with me selling merchandise in the streets of Maboneng, hustling in downtown Joburg, having doors slammed in my face and being told that my dreams were too ambitious,” Choaro shares passionately.
Choaro says that his passion kept him going even on rainy days because he knew he had to make it for himself.
“I couldn't believe I was representing my country and continent in the streets of Florence, Italy. I pinched myself thinking I'll wake up but I didn't wake up, I then realized that I was actually living my dream.”
When he is not shaking up the fashion world, Choaro studies transport management at the University of Johannesburg. He has also combined his love for fashion and his desire to change the world and making something beautiful.
Choaro started The Evolved Man and The Evolved Society campaigns which are non-profit organisations dedicated to addressing domestic violence, substance abuse and developing the youth.
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