- The DA has unveiled a new billboard which name-drops Nelson Mandela
- This is the latest in the party's attempts to portray themselves as the true heirs to Madiba
- Maimane delivered a speech while unveiling the billboard in which he waxed lyrical about unity and national identity
The DA has put up a new controversial election billboard - this time, referencing Nelson Mandela.
The billboard reads: "Honour Mandela's vision to build One South Africa for All".
While unveiling the billboard, Mmusi Maimane suggested that only the DA could bring about Mandela's dream of a "united non-racial South Africa".
Like the DA's previous billboard - which read "The ANC is killing us" - the new billboard caused a buzz. The billboard is the latest attempt by the DA to portray themselves as the true heirs to Nelson Mandela, something which the ANC would fiercely object to.
The DA, and Mmusi Maimane in particular, have frequently invoked Nelson Mandela and claimed to be furthering his legacy. For example, in a recent speech, Maimane said the the DA was the only party which "honours the legacy of Madiba by putting all the South African people first", according to The Citizen.
During the unveiling of the billboard, Maimane delivered a speech with strong themes of unity and national identity, Briefly.co.za has gathered. The DA leader said that the ANC had fallen short of Mandela's ideals, adding that South Africans could not escape social and economic problems by reteating to "laagers of racial and cultural identity".
"Nelson Mandela knew, better than anyone, the dangers in splintering our society and turning groups of people against each other," Maimane said.
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