- South Africans' hatred of Eskom is something that comes as no surprise
- That dislike may just have gone up a few levels after the power utility tweeted out advice on how to deal with not having electricity
- Mzansi is not impressed and the sarcastic comments came rolling in
You know that when a company has to give advice on how to handle life without its product, something went very wrong.
That's exactly what happened when Eskom tweeted out ways on how to deal with '#loadshedding blues'.
The power utility listed 4 tips on minimising the impact of load-shedding and added that 'losing power doesn't necessarily mean losing productivity'.
Well, South Africans were not impressed with this. Not in the least.
The reaction was very intense and South Africans' anger, frustration and resentment were almost tangible.
The information shared by Eskom came from a University of Cape Town Information and Communication Technology Service’s “how-to” article.
"Perfect way beat load shedding. How about doing some work for a change and stop blaming everyone else. You have robbed South Africa of enough money."
"4 tips on how to run Eskom:
1: Do your job
2: If you not qualified for the job, get out
3: Don't give bonuses at all. You signed the T's and C's of your salary when applying for the job
4: No Eskom employee should have a generator in their house. They must know how we suffer."
"If you're going to tweet this it's better not to tweet at all. It's embarrassing."
"Not losing productivity? The entire GDP is being affected. Close your twitter account instead of feeding us this nonsense. Jirre."
"Trust Eskom to give customers advice on how to get along WITHOUT the Company's main cash-generating product. This is a nice unique one for textbook writers discussing the basic principles of a sound and sensible product marketing strategy."
"Here's 1 big tip to beat load-shedding blues.. why don't you do your jobs and provide electricity... if Satan arrived on earth tmrw he'd be more welcome than you..."
"You People from Eskom are crazy we lose everything when there is no electricity."
"Not losing productivity? Hear that #everyone? This [messed up] economy is all in our heads."
This came shortly after Eskom CEO André de Ruyter said sorry to South Africa for load shedding, which he admitted to being the result of the historic neglect of maintenance, Briefly.co.za reported.
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