- South Africa has managed to implement a system relating to the coronavirus that will help the world fight the pandemic
- The WhatsApp system put into place in Mzansi will now be used across the world
- The system has enjoyed immense success on a global platform
The World Health Organization intends to reach a minimum of 50 million people with a WhatsApp information service.
The service was put into place in South Africa and enjoyed such immense success that it will now be implemented globally.
It employs artificial intelligence to provide information on the virus including symptoms and where to get tested, reports Bloomberg.
The free service has already gained 10 million users since its launch on 20 March. With the pandemic continuing its spread in Europe and America, the organisation is stepping up efforts to speak directly to citizens.
Andy Pattison, manager of digital solutions at the WHO in Geneva commented on this development:
“We want to give everyone a democratization of health messages. More messages to more channels to more people, that’s what we are trying to do. The coronavirus has just acted as a catalyst to get a lot more things done quickly.”
Praekelt.org, a non-profit company that developed the system in South Africa will now be working with the WHO and was introduced to the organisation by Facebook Inc, which owns the messaging platform.
Gustav Praekelt, the founder of the NGO, is excited to form a part of the huge undertaking:
“I am exhausted but very excited, I think it’s very important. What we will see is the largest global messaging campaign."
Discussions between Facebook CEO Mark Zuckerberg and Tedros Ghebreyesus, WHO's director-general, have paved the way for the launch.
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