- Ambitiouz Entertainment has been getting a lot of bad press for a while now
- A lot of prominent artists have cut ties with the label and there's rumours Sjava also wants to leave
- Yeserday, Ambitiouz did a Q and A session on Twitter where it addressed some of the more pressing issues on music lovers' minds regarding the label
Ambitiouz Entertainment has a lot of criticism for its huge exodus of artists in the last few years.
There are even rumours that their biggest money-maker, Sjava, is eager to leave the stable.
Yesterday, Ambitiouz attempted to enlighten fans on what it's like to be a record label and challenges its faced.
The label's Twitter page did an impromptu fan Q and A, where tweeps were able to ask anything.
One tweep said, "I want to start (a) a record label. What can you advise me? What are the most challenging aspects regarding running a record label?"
Ambitiouz responded, "Be prepared for 'Please sign me, I'm desperate' to (change to) 'Vele, vele it was only me and my fans that got me here' - after you've spent fortunes in developing an unknown artist and making them a star."
Another tweep countered with, "(For) the record label to (become) well-known, (it) was Emtee's talent and Fifi - they pushed so hard. You guys just brought funds."
That's when Ambitiouz implied that it was their funds that made the likes of Emtee and Fifi popular.
Ambitiouz said they're open to working with Emtee again, but "only if it makes business sense."
The label is also dealing with Sjava allegedly seeking to cut ties immediately.
Other talents to have walked away from Ambitiouz include Priddy Ugly, Saudi, Amanda Black, Fifi Cooper and A-Reece.
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