- Small businesses in South Africa have been hit hard due to the impact of the Covid-19 pandemic
- Two Johannesburg media companies have provided fantastic assistance by offering free advertising
- Some of the small businesses paid tribute to the advertising firms for their good deed
The Covid-19 pandemic has already seen a number of casualties within South Africa, but the nationwide lockdown has had a devastating effect on small businesses.
With smaller margins to play out, many companies are struggling to keep doors open even when customers are allowed to return.
In light of this, two Johannesburg media companies have been providing free advertising billboards for small businesses.
JB Media and Yooh Media made the generous offer to Mzansi companies a few weeks ago and received a staggering number of applications.
Good Things Guy reported that the firms initially closed the offer after helping 60 businesses, but have launched phase two, which will see another 60 being assisted.
Briefly.co.za gathered the initiative is making a big difference and some of the beneficiaries have taken to social media to share their gratitude.
In the below post, Candice De Mendonca paid tribute to JB Media for the stunning billboard they provided for The Fitness Hybrid.
Then, Job Gateway showcased their free billboard via Facebook and included the below touching caption:
"Actions speak louder than words. Yooh Media, JB Media Connection and North Face Capital, you have spoken volumes about your passion for helping business thrive and grow in South Africa.
"They have sponsored billboards to support SME's during this economic climate and we are truly grateful that we were chosen.
"Thank you for your generosity shown towards Job Gateway (you are firmly in our hall of fame)."
Meanwhile, Briefly.co.za reported that Tourism Minister Mmamoloko Kubayi-Ngubane has clapped back at criticism over the department's BEE criteria for businesses to access Covid-19 relief.
Facing backlash over the decision to exclude non-compliant companies as well as a failed lawsuit, the minister is sticking to her guns.
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