Briefly News Press Office Section

Briefly News informs, inspires and entertains its audience through unique and proudly South African content. Our team consistently grows its audience, adapts to new trends and delivers profound and trustworthy journalism. Thus, Briefly News has received positive feedback from other online media.

Briefly News' Sibusisiwe Lwandle on why coalition politics didn't break South African local government

In her article published on Times Live and Sunday Times, Sibusisiwe Lwandle, Head of Current Affairs and Sports Desks, argues that a new coalition only represents progress if it delivers tangible change across key benchmark areas.

Briefly News' Felix Imoh examines the shift toward digital-first African newsrooms

Drawing on data from the Reuters Institute Digital News Report 2026, PR Manager Felix Imoh writes that readership is moving toward digital-first African newsrooms as legacy channels decline. The piece was published on The Media Online, Africa.com, Punch NG, ModernGhana, and other outlets.

The Bulrushes covers Briefly News and Cars.co.za's Women of Wonder 2026 campaign

The Bulrushes profiled women featured in the Women of Wonder 2026 campaign, including mechanics, racers and motorsport professionals working across South Africa's motoring industry.

INMA reports how Briefly News won its newsroom over with a rebuilt AI tool

An INMA case study, based on Rianette Cluley's talk at the INMA Africa Newsroom & Tech Summit 2026, describes how Editorial Eye helps editors by ensuring stories meet basic standards and are well-structured.

INMA details how Briefly News' EditorialEye streamlines editorial processes

An INMA blog describes EditorialEye, a tool that checks articles for spelling, grammar, structure and SEO without generating publishable copy.

Editor-in-Chief Maryn Blignaut details how Briefly News' Entertainment Awards reached nearly 4 million people

In an INMA article, Maryn Blignaut describes the awards' growth from 3.5 million impressions in 2023 to nearly 4 million in 2025, built on traffic and search data with voting calls to action placed inside high-performing articles.

Briefly News explains how its Entertainment Awards keep readers coming back

In her op-ed for Media Online Thembisile Tsambalikagwa identified the most effective instruments and strategies making Briefly News Ent Award a successful and engaging campaign for the third consecutive year.

Briefly News shares research on South Africa's gender equality progress

Briefly News PR Officer Thembisile Tsambalikagwa shared the platform’s comprehensive research into World Economic Forum data on gender equality in South Africa. It highlighted SA's biggest achievements and zones of growth in terms of women empowerment. The research has been published on Connecting Africa, Media Online, The Bulrushes, and NovaNews.

Briefly News discusses Women of Wonder 2025 on Power FM

During the Power FM talk show Maryn highlighted that this year’s Women of Wonder campaign focuses on changing perceptions of women who perform domestic work and celebrating their contributions.

Bona Magazine features Briefly News' Women of Wonder project

Bona Magazine featured the Women of Wonder project in its "Creating Space for Women in Tech" issue.

Tech Financials spotlights a Briefly News study on Gen Z’s content preferences

South African media outlet The Tech Financials featured a Briefly News study on Gen Z’s content preferences and how these insights are driving changes in publishing strategies to fight misinformation.

Briefly News discusses Women of Wonder 2025 on CapeTalk radio

Maryn Blignaut discussed with CapeTalk radio the importance of the Women of Wonder campaign. This year, it is aimed at shifting perceptions and honouring house workers.

Editor-in-Chief of Briefly News Maryn Blignaut unveiled how a custom GPT helps optimise social media strategies

Maryn Blignaut, Editor-in-Chief of Briefly News, shared insights on Briefly News’ custom GPT, created to analyse competitors and provide tailored insights. The tool helps optimise posting time, supportive visuals selection, and how to craft headlines that boost social performance.

Legit shares insights on Gen Z content preferences across Africa

An INMA blog post explains that Gen Z readers in countries like Nigeria, Kenya, Ghana, and South Africa gravitate toward authentic, relatable stories with strong social relevance, shaping how media houses must approach content.

Maryn Blignaut, Editor-in-Chief at Briefly News, highlights the platform’s youth development efforts

In the article for the Media Update, Maryn Blignaut explains how the media platform invests in youth empowerment via leadership training, storytelling platforms like “Young Money Makers,” skills courses, and mentorship programmes to help reduce youth unemployment.

Rianette Cluley, Managing Director at Briefly News, discusses perspectives of AI-driven newsrooms in INMA blog

In her article for the INMA blog, Rianette Cluley, Managing Director of Briefly News, emphasised the need for transparency, human oversight, and accountability to ensure that AI supports journalism’s core values rather than compromising accuracy or fairness.

Rianette Cluley represented Briefly News at the No Guts No Glory conference

Middelburg Observer highlighted Rianette Cluley, Managing Director at Briefly News, as one of the key speakers. Rianette stressed the importance of AI adoption in traditional newsrooms in order to survive constant industry turbulence.

Briefly News unpacks top stories of the week with Radio 702

On “Radio 702” station Briefly News Current Affairs Editor Zingisa Chirwa discussed some of the most trending issues shaping South Africa.

Briefly News shares experience of transforming newsrooms with AI

Rianette Cluley, Editor-in-Chief of Briefly News, shared her thoughts on AI adoption by newsrooms with The Media Online, a South African digital media.

How to boost your newsroom growth on TikTok – experience of Legit

The Fix interviewed Anna Krokhmaliuk, Media Project Manager at Legit (parent company of Briefly News), and distilled key insights and lessons from the company approach to TikTok.

Legit’s manager opens up about the company first experience in approaching Threads

Media Project Manager at Legit, Lesia Kozachevska, shared her expert insights with The Fix on how the media company is finding new potential in the social media platform Threads.

Women of Wonder 2022: Briefly News celebrates South African leaders

Bizzcommunity posted that Briefly News launched its Women of Wonder 2022 special project, which celebrated a diverse group of South African women from all backgrounds who succeeded despite the obstacles.

The project aimed to highlight the incredible success stories of strong women who are leaders, pioneers, and innovators in their communities, reported Media Update.

Briefly News Editor selected for Elevate Scholarships by INMA, Google News Initiative

Briefly News Head of Current Affairs and senior reporter Lebogang Mashego was chosen as one of 50 journalists from 31 countries to participate in the INMA and Google News Initiative (GNI) Elevate Scholarship.

In another report by Media Update, Mashego said: "Being a member of the INMA programme is a great opportunity to network with other trained professionals and soak up as much knowledge from them as possible.”

How CEO of Legit manages a team of 250 remote workers across the world

The Fix wrote in September 2022 on how the parent company of Briefly News, Legit (ex-GMEM), runs the biggest news and entertainment media business in Sub-Saharan Africa.

Facebook lists Briefly News as one of the top-earning brands on the platform

Media Update reported in July 2021 that Briefly News was among Facebook’s top-earning brands in Instant Articles in sub-Saharan Africa. In 2020, Briefly News had 25.7 million instant Article pageviews.

Meta mentions Legit, Briefly News’ parent company

Meta reported in July 2021 in its Meta Journalism Project that Legit generated a total of 148 million page views, making it one of the top-earning brands in Instant Articles across the Middle East, North Africa and Turkey region.

In the same month, Bizzcommunity wrote that Legit at the time had a global audience reaching 24 million unique users and that it was on its way to becoming the biggest online media company in emerging markets.

Briefly News launches startup newsletter featuring tips from top entrepreneurs

Bizcommunity reported in May 2021 that Briefly News launched a new project, Business News Briefly. This was a monthly newsletter that gathered the most important information about the tech and startup industry in South Africa.

Entrepreneur features Briefly News’ Managing Director’s article

Entrepreneur published a column by Rianette Cluley, Briefly News’ Editor-in-Chief and Managing Director. She shared useful tips for creative leads on managing remote teams and fostering an effective work-from-home culture.

Briefly News joins UN Sustainable Development Goals Media Compact

In March 2021, Briefly News joined the United Nations Sustainable Development Goals (SDG) Media Compact. The partnership with the United Nations bolstered Briefly News’ commitment to continue touching lives through sharing stories that empower, inspire and educate.