- The first stand-alone or dedicated SMEG store has opened its doors in Cape Town and South Africans are struggling to come to terms with the treasures inside
- A SMEG fridge that will set you back R1.3 million – yes, more than a million rand, is ready and awaiting its first buyer, if one has not already snatched it up
- Briefly News took to giving Mzansi a look into the ambitious undertaking, and the response on social media was anything but a cool one
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South Africans are gobsmacked and there is no way of recovering from it now after learning of a fridge costing more than most can dream of paying for a car.
News of a SMEG fridge that will set you back R1.3 million – yes, more than a million rand, broke in the last day after Business Insider reported that the first dedicated SMEG store opened its doors in Cape Town.
The handsome picking is the rarest of its kind anywhere, and the high-end Italian brand, which has been in homes for aeons, will attempt to attract eager connoisseurs of the brand in its dedicated store.
But why so expensive, you ask? Well, the lofty home appliance is a Dolce & Gabbana-inspired design the fashion powerhouse has collaborated on to produce a bespoke collection of limited-edition, individually hand-painted 'FAB28' retro refrigerators.
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Saffas wonder what's on the inside
Briefly News took to giving Mzansi a look into the ambitious undertaking, and the response was anything but a cool one.
"Does the fridge come with R1.28 million inside of it?"
"Mr Smeg will buy the fridge and put it on top of his car."
"Does it come with its unlimited food."
"Under no circumstances will I buy this kind of a fridge. A house would come first and then buy a fridge of +- 10K."
Mzansi social media sensation Mr Smeg gets suspended
In other news, Briefly News recently reported that popular social media sensation Mncedi Bucwa is once again a hot topic on the streets of Twitter after it emerged that his account was suspended.
Known to his followers and all of Mzansi as 'Mr Smeg', Bucwa rose to prominence over the last year, thanks to his red Smeg branded kettle.
Through his antics with the appliance, taking it with him virtually everywhere he went and even giving it the occasional bathroom treatment with a face wash, Bucwa garnered a massive following of 492 000 followers.
Social media users had a loud reaction to the development, seeing the influential tweep trending for most of Thursday.