“Let Us Take You for a Push”: New Uber Service Joke After Petrol Price Increase Leaves SA Amused

• MC and comedian Themba Robin shared a spoof advert for a fake e-hailing service
• The video was so well produced that some people wondered whether it was real or just an April Fool's joke
• South Africans praised the gents for finding fun in the middle of one of the country's steepest fuel price hikes

South Africa got the worst joke come true on 1 April 2026. There was a R3.06 per litre petrol increase and a R7 jump in diesel prices, and while most people were feeling the pinch, comedian and MC @ThembaRobinOriginal had a different response. He shared a video that day, giving South Africans the laugh they did not know they needed. He shared the clip with a fun, but simple message:

"Another innovative service launched in South Africa. Thanks to local Lindenites Willbert, Reggie Peace Int. and Charis."

The video was shot and edited like a proper advert. It opens with a man running out of petrol, who then pulls out his phone and dials for the newest service on the market. What follows is a full mock commercial for "Uber Push". This is a service where, instead of a car picking you up, a person comes to push your vehicle to your destination. The voiceover in the ad was polished and convincing:

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"No petrol, no problem. Introducing Uber Push, a slow and barely legal movement system powered by your very own push power."

The ad did not stop at the basic package. For those who need a little extra help, the commercial introduced Uber Push Black, which brings up to three pushpals to get your vehicle moving with more power and speed. Three men were shown pushing a car through the street.

The timing and production quality left some viewers genuinely confused. A few people ended up asking whether it was a real service.

Watch the Facebook video below:

SA loves the Uber Push joke

South Africans were in stitches in the comments section on Facebook user @ThembaRobinOriginal's clip:

@Chantel Vorster said:

"Trust us South Africans to make comedy in hard times. Brilliant."

@Kashief K K Khan laughed:

"It's the 'let us take you for a push' for me."

@Khumalo Siphesihle added:

"I was already laughing at Uber Push, then I died at Uber Black."

@Tshane Sebokedi shared:

"We are so quick to find the funny side of any situation, no matter how bad things may seem. This is what I love about being South African."

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@Lydia Mohlahle joked:

"If life gives you lemons, you just push through."

@Jason Mansfield said:

"I think we've all been taken for a push."

@Corlia Van Heerden suggested:

"Job creation! Uber Push!"

@Takondwa Inani asked:

"Is this real or making it up because of rising fuel costs globally?"

@Edric Hope compared it:

"That's just a fancy version of a chariot like in South Asia."

@Derick Govind said:

"They like to take us for a push here in SA."

@Monique Gossip added:

"Gosh, you make us laugh. Thank you."

More on the petrol price increase

• Briefly News recently reported on a local comedian who shared a wheelbarrow e-hailing video ahead of the fuel hike.
• A young man filmed a taxi driver doing something strange at a petrol station during the fuel hike that had South Africans laughing.
• Orania residents also responded to the petrol increase in a way that had the rest of South Africa wishing they lived there.

Source: Briefly News