AMD unveils new AI chips to challenge Nvidia

AMD unveils new AI chips to challenge Nvidia

AMD CEO Lisa Su unveiled the chip giant's latest line of products during a keynote speech at Computex 2024 in Taipei
AMD CEO Lisa Su unveiled the chip giant's latest line of products during a keynote speech at Computex 2024 in Taipei. Photo: I-Hwa CHENG / AFP
Source: AFP

AMD on Monday announced its new artificial intelligence chips for everything from cutting-edge data centres to advanced laptops, ramping up its challenge to the runaway market leader Nvidia.

Demand has exploded in the past two years for the specialised processors that help develop, train and run AI applications such as ChatGPT.

Despite Nvidia's dominant position in the market, AMD has emerged as one of its most serious competitors and CEO Lisa Su said the firm's next-generation processors will rival the offerings from rivals such as Nvidia.

"AI is our number one priority, and we're at the beginning of an incredibly exciting time for the industry as AI transforms virtually every business, improves our quality of life and reshapes every part of the computing market," Su said during a keynote speech at Computex, Taiwan's premier tech expo.

Read also

Airlines eye 'new frontier' of AI ahead of global summit

She also announced that AMD will follow an annual update cycle for its advanced accelerators, and the latest -- the Instinct MI325X -- is planned for release later this year.

That followed Nvidia's CEO Jensen Huang sharing a similar annual release outline on Sunday for its top products.

PAY ATTENTION: Briefly News is now on YouTube! Check out our interviews on Briefly TV Life now!

Hailing partnerships with some of the world's biggest laptop companies, Su brought out leaders from Microsoft, HP, Lenovo and Asus -- who touted the incorporation of AMD's Ryzen processors for their AI-powered computers.

Microsoft has been one of the leaders among Big Tech firms on AI, investing billions in ChatGPT maker OpenAI and also rapidly integrating AI features into its products.

Earlier this month, it unveiled its Copilot+ computers -- so-called "AI PCs" that will run the Windows operating system with AI built in.

Read also

Nvidia boss unveils AI products ahead of Taiwan expo

Microsoft CEO Satya Nadella said Monday that AMD's Ryzen processors would feature in these machines.

"We are in the midst of a massive AI platform shift, with the promise to transform how we live and work," Nadella said in a video message during Su's speech.

"That's why our deep partnership with AMD, which has spanned multiple computing platforms, from the PC to custom silicon for Xbox, and now to AI, is so important to us."

Su is just one of several chip industry heavyweights at Computex this year.

Qualcomm CEO Cristiano Amon, Intel boss Pat Gelsinger and Rene Haas of British chip design giant Arm are also scheduled to deliver keynote speeches.

Tech firms are betting big on AI, and Taiwanese manufacturers are central to their plans -- the island produces the bulk of the world's most advanced semiconductors, including those needed for the most powerful AI applications and research.

PAY ATTENTION: Сheck out news that is picked exactly for YOU - click on “Recommended for you” and enjoy!

Source: AFP

Authors:
AFP avatar

AFP AFP text, photo, graphic, audio or video material shall not be published, broadcast, rewritten for broadcast or publication or redistributed directly or indirectly in any medium. AFP news material may not be stored in whole or in part in a computer or otherwise except for personal and non-commercial use. AFP will not be held liable for any delays, inaccuracies, errors or omissions in any AFP news material or in transmission or delivery of all or any part thereof or for any damages whatsoever. As a newswire service, AFP does not obtain releases from subjects, individuals, groups or entities contained in its photographs, videos, graphics or quoted in its texts. Further, no clearance is obtained from the owners of any trademarks or copyrighted materials whose marks and materials are included in AFP material. Therefore you will be solely responsible for obtaining any and all necessary releases from whatever individuals and/or entities necessary for any uses of AFP material.