"I'm Fine": Alicia Skincare CEO Survives Midrand Off-Ramp Attack, Mzansi Reacts
- Three gunmen opened fire on Alicia Skincare Solution CEO Alicia Shonisani Raungedzan at a Midrand off-ramp
- The businesswoman retrieved her own firearm to retaliate as criminals shot at her car multiple times
- A close friend revealed she is taking extra security precautions after the alarming night-time attack
- Briefly News reached out to Alicia to find out the exact location where the incident happened
PAY ATTENTION: Mark Briefly News as a preferred source, and our content will appear higher in your Google feed!
Source: Facebook
Alicia Shonisani Raungedzani, the CEO of Alicia Skincare Solution, survived a terrifying shooting on the Midrand off-ramp on Wednesday evening, 15 October 2026. Three gunmen opened fire on her vehicle while she was stopped at a traffic light on Newroad. She escaped uninjured and reportedly fought back, drawing her own firearm to return fire at the attackers.
Briefly News reached out to Alicia after the incident. She confirmed the location and said simply:
"Newroad. I'm fine."
The footage from the scene, shared by @thefeedjhb on Instagram, showed the vehicle that was damaged in the attack.
PAY ATTENTION: You can now search for all your favourite news and topics on Briefly News.
What sparked the attack
It remains unknown whether Alicia was specifically targeted or whether the shooting was linked to a robbery. Police have not publicly confirmed a motive.
View the Instagram video below:
Mzansi reacts to the Alicia Skincare attack
South Africans on Instagram were shaken and vocal in the comments:
@zama_n_mbatha reacted:
"😮 so scary"
@_peter_dk said:
"I just know it's jealousy!"
@shannonkleynhans wrote:
"GP stands for Gangsters Paradise 🤬"
@isaachopane shared:
"This is why you need security or your own firearm cause this country is not safe shem"
Alicia's survival and her decision to fight back have sparked wide conversation online, with many South Africans urging business owners to invest in personal security.
More Briefly News stories on attacks
- Levi Temlett recounts being stabbed and robbed by three attackers in Cape Town, the friend who helped him escape, and the injuries that left him in ICU for a week.
- Ernst Roets plans 3,000 white crosses in Washington DC to honour South African farm murder victims, sparking debate over race, politics and wider US ties.
- FlyDubai pilot Captain Smit Machchar was stabbed by his co-pilot mid-flight but unlocked the cockpit, helping crew save more than 170 passengers during rescue.
PAY ATTENTION: Follow Briefly News on Twitter and never miss the hottest topics! Find us at @brieflyza!
Source: Briefly News
