- Rihanna and LVMH have announced that they will be halting production for Fenty fashion
- The fashion house LVMH said that they were waiting for a better climate, eluding to the fact that it might be temporary
- Fans began to speculate the reasons why on social media and many felt that it was because the brand was too expensive
The Fenty fashion line is no more. Rihanna has been making business moves after taking a long break from music. She launched a makeup line and a fashion line, fans were impressed with her unrelenting work ethic.
Rihanna collaborated with luxury brand LVMH for her Fenty fashion line in 2019 and it was a success for a while.
According to a statement, the decision to close down the fashion line is because they are waiting for a better climate - possibly Covid-19 might be the cause.
The brand did not rule out another collaboration with Rihanna in the future and the tone of the statement made it seem like this might just be a temporary decision.
Since Fenty house was a luxury brand, not a lot of people could afford it. Fans began to speculate the reasons why it has shut down on social media.
"It wasn't a great line unfortunately and way too expensive."
"It's called a luxury brand for a reason. It's making money from those who can afford it. But because of Covid it's taking a pause."
"Fans can’t afford it, the prices are too high end. Her makeup, skincare and lingerie brand is heavily supported though."
In other world celebrity news, Briefly.co.za reported that Justin Bieber is set to host an exclusive Valentine's Day performance on TikTok. Justin Bieber will be celebrating the month of love with his fans by performing live in the comfort of their own homes.
The global sensation with be using the TikTok platform to stream the performance. Taking place at the Drew House in Los Angeles, Bieber will be treating the TikTok community to a lovely performance where he will play his entire album, Journals, for the first time.
The performance is scheduled for Sunday, 14 February.
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