Twitter Behind Paywall? Musk Mulls Charging Users to Access Platform
- Elon Musk took control of Twitter on Thursday, October 27, after completing the over R795 billion buy deal
- Musk instituted changes to the giant social media site, including the introduction of the pay plan on Twitter blue
- The world's richest man took measures in a bit to increase the company's revenue sources apart from advertising
- Musk is mulling over putting Twitter behind a paywall that will require subscribers to pay for access
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Twitter users will soon be required to pay a subscription fee in order to access and use the platform.
Source: UGC
Elon Musk, Twitter's new owner, is reportedly planning to put the giant social media behind a paywall.
Musk's Twitter revenue plan
According to CNBC, the plan could be part of Musk's strategies to generate new revenue for the company.
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The tech entrepreneur completed the over R795 billion deal to acquire the giant social media site Twitter on Thursday, October 27.
The world's richest person took control of the company, firing a section of the management and directing workers to listen to him.
Blue tick pay plan
Musk directed an overhaul of the terms and services that will see subscribers pay a monthly fee for the blue tick verification.
The blue tick would cost $8 (R140) per month and will be adjusted by country in proportion to the purchasing power parity.
The plan gives subscribers priority in replies, mentions and searches, which Musk said will help avert scams.
They will also be able to post long videos, audio files, and half as many advertisements.
The tech mogul said the subscription would give publishers "wishing to work with the company" a paywall bypass.
"There will be a secondary tag below the name for someone who is a public figure, which is already the case for politicians," he said.
Twitter staff layoffs
Musk said this would give the company enough revenue to reward Twitter content creators.
This came even as Twitter laid off nearly half of its employees on Friday, November 4, as part of Elon Musk's strategies to cut costs.
But the company recalled dozen of the workers with relevant skills back after they were fired by mistake.
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Source: TUKO.co.ke
Kelly Lippke (Senior Editor) Kelly Lippke is a copy editor/proofreader who started her career at the Northern-Natal Courier with a BA in Communication Science/Psychology (Unisa, 2007). Kelly has worked for several Caxton publications, including the Highway Mail and Northglen News. Kelly’s unique editing perspective stems from an additional major in Linguistics. Kelly joined Briefly News in 2018 and she has 14 years of experience. Kelly has also passed a set of trainings by Google News Initiative. You can reach her at kelly.lippke@briefly.co.za.
Lebogang Mashego (Current Affairs HOD) Lebogang Mashego runs the Current Affairs desk. She joined the Briefly News team in 2021. She has 6 years of experience in the journalism field. Her journalism career started while studying at Rhodes University, where she worked for the Oppidan Press for 3 years. She worked as a lifestyle writer and editor at W24 and Opera News. She graduated with a BA degree majoring in Journalism and Media Studies in 2017. She's a recipient of the INMA Elevate Scholarship. Email: lebogang.mashego@briefly.co.za
