Prince Kaybee Supports Master KG’s Decision to Charge for #JerusalemaChallenge
- Prince Kaybee has shared his thoughts about Master KG coming for the cheque over Jerusalema rights
- The star's record label has made the decision to collect money for all adverts made using the popular song
- Kaybee has shown his support to Master KG amid mixed reactions from fans
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Prince Kaybee has backed the decision by Master KG’s label to start charging companies that used the Jerusalema track for advertising purposes.
Taking to social media, Prince Kaybee said:
“Its not invalid for @MasterKGsa to ask for money. Some companies were not joining the challenge because they love the song but to hijack the global trend created by the song which is like getting international ad campaign at zero cost.”
His post was met with mixed reactions from social media users. Twitter user DMaunzey said:
“Jerusalema money is abt to finish so he needs counter measures to keep the bag safe”
Josephbaleni said:
“I won’t dispute that. My question is why now, at its anticlimax, did he deliberately wait for several companies to “hijack” the trend. Or am I late to the party?”
Seafeesow_sushi said:
“Yeah it's good when they just joining challenge, but other companies started advertising their products using the Jerusalem challenge. Sue them master kg”
Mashlord2 said:
“Walking wisdom”
Source: Instagram
Meanwhile Briefly.co.za previously reported that a German division of Warner Music has ordered the police system in the country to pay for using Master KG and Nomcebo's Jerusalema in a clip during which they took part in a viral #JerusalemaChallenge.
Warner Music, which owns the rights to the song, has been calling on a number of organisations in the country to pay up after they used the song while taking part in the challenge that went viral after thousands of people around the world used it and took part in it to spread positivity during the global Covid-19 pandemic.
Meanwhile, South Africans have headed online to share their thoughts about Warner Music's demands. Read a few of their comments below:
@dnmlaw2011 said:
"Effective enforcement of #Copyright and other #IP is imperative for the sustainability of creativity and innovation."
@SMakahamadze said:
"It was just a matter of time right..."
@Asiashu18 said:
"That's great news."
@SibsMacd said:
"It ended in tears... Hope Bots companies ba baakantse madi adi challenge"
@dragonsthreads said:
"Not just the police force. Hospitals, nurses, doctors, basically anyone that took place in the challenge. Maybe it's time for a #boycottjerusalema?"
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Source: Briefly News
