Cape Town Mom Shows Spoiled Purity in TikTok Video, Tiger Brands Explains Source of Mould

Cape Town Mom Shows Spoiled Purity in TikTok Video, Tiger Brands Explains Source of Mould

  • One woman on TikTok showed people that she bought Purity by Tiger Brands, only to be disappointed when she opened a packet
  • A video shows the disturbing moment she opened the food ready to feed her son, and it looked gross
  • TikTok users were mortified after seeing that the Purity had discoloured things inside, and Tiger Brand told Briefly News what caused the mucky substance

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A Purity customer made a video showing people her bad experience with one of the products. The mother was horrified after noticing something else in her packs of Purity and Tiger Brands addressed concerns by speaking to Briefly News.

TikTok video of mom opening rotten Purity
A TikTok video shows a mom opening a packet of Purity baby food that looked rotten. Image: @baby.phawulwethu
Source: TikTok

The video of the mother's experience received hundreds of comments from netizens who were worried. Many had different suggestions for how the lady could avoid similar problems when buying baby food.

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Woman buys spoiled Purity pouch

@baby.phawulwethu's post shows the Purity she bought for her son, and the product looked ruined. She was squeezing it in the video, and some discoloured masses were coming out.

The mother said she bought her Purity at Clicks in Tygervalley Cape Town.

Watch the video below:

Parents horrified by video of Purity

Many parents commented that they started making their vegetables and fruit puree because of their bad experiences with Purity. Others commented that they prefer to buy products that have clear packaging.

VanessaNasraTruter said:

"The jars are better or just make your own mommy."

NalzandBandie wrote:

"That's why I'm planning to blend fruits and vegetables at home for my baby boy. Keep it unprocessed."

Andrea Barends added:

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"That’s why I always taste her food first before giving her."

Blissfulafrica was feeling helpful:

"So sorry mommy, please make your own. We meal prep weekly and store in the fridge. I use leftovers after feeds to make her ice lollies."

Phindilemakhasi commented:

"The Woolies clear pack ones are the best."

Videos of spoiled Purity left South Africans disgusted

There are more TikTok videos of people showing their spoiled Purity products. One woman recorded green ooze coming out of a packet.

Briefly News contacted Tiger Brands for comment. The company said:

"Tiger Brands is aware of the consumer’s concerns. We have initiated our consumer complaint-handling protocol which includes collecting a sample of the product from the consumer and evaluating it."

Explaining the mould/muck in Purity pouches, they said:

"The mould develops in instances where the pouch seal is broken - either by the cap being twisted open; the flexible pouch material being punctured through handling or the spout being damaged - air and external contaminants that are not present in the product, such as mould, can enter the pouch. This results in spoilage which could lead to bad odours and the appearance of foreign particles in the product."

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Jungle Oats box filled with moths makes Tiger Brands leap into investigation

Briefly News previously reported that a woman was less than happy after opening a brand new box of Jungle Oats that had insects living in the box.

The video got thousands of likes and even more comments with people's reactions. Some shared their stories of how Tiger Brands products were often spoilt, and the company's PR and Media manager responded to the concerns.

A lady, @thee_sne, on TikTok, posted that she opened a box of Jungle Oats well before the expiry date only to be met by a swarm of pantry moths.

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Source: Briefly News

Authors:
Rutendo Masasi avatar

Rutendo Masasi (Human-Interest editor) Rue Masasi is a Human Interest and Entertainment writer at Briefly News who graduated with a BA (Hons) in English from Rhodes University in 2018. Rue also has 2 years of experience in journalism and over four years of experience as an online ESL teacher. She has also passed a set of trainings by Google News Initiative. You can reach her via email: rutendo.masasi@briefly.co.za

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