“This Is Probably Illegal”: Cape Town Woman Shares Plug for 90% Discounted Shoes From High-End Store

• A Cape Town fashion content creator revealed how she bought R2,000 Poetry butter-yellow heels for just R200
• The fashion insider shared that all shoes are currently R200, and all dresses are R499 at the outlet store
• South Africans from other provinces flooded the comments, begging for help getting the discounted items

A Cape Town fashion enthusiast has revealed the ultimate shopping secret that could save fashionistas thousands of rands on designer pieces. The viral video, shared on 3 August 2025, shows exactly where bargain hunters can find high-end items at unbelievable prices.

Content creator @jadeoliviaroweroberts, who has worked in fashion for five years, shared insider shopping tips that left viewers scrambling to get to the store. Her caption read:

"Listen up, queens 🚨@Poetry Stores has opened in Access Park in Kenilworth!"

The video quickly gained over 100,000 views and 6,000 reactions from excited shoppers. In the video, the fashion expert shows off stunning butter yellow Poetry heels that originally cost R2,000 but were purchased for just R200. She explains that Poetry has opened a new outlet store at Access Park in Kenilworth, where the deals are absolutely incredible.

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The content creator walks viewers through the store, showing various fashionable items available at heavily discounted prices. All shoes are currently priced at R200, while all dresses are available for R499, making high-end fashion accessible to more shoppers.

The video shows her trying on different dresses and outfits in various styles, pointing out the amazing pricing throughout. The store also offers homeware items like scented candles alongside the fashion pieces, giving shoppers a complete shopping experience at bargain prices.

Mzansi reacts to fashion outlet discovery

South Africans rushed to the comments section with excitement and frustration about the amazing deals.

@jadeoliviaroweroberts offered:

"Ladies, if you're based in JHB/Durban and need me to be a runner, I'm happy to do so ❤️"

@ayanda complained:

"Cries in Durban 😭"

@hana added:

"And the Cape Union Mart at Access Park has the exact Poetry dresses for 50% off the sale price!!"

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@msngubane pleaded:

"We need a JHB one😭😭😭 Or a runner in CPT."

@elle asked:

"How much is the knitwear?"

@athenkosi decided:

"I'd better check out the place❤️"

@anniemaka planned:

"Running there in September 😂😭"

@sephasis celebrated:

"I'm happy my friend got me stunning pieces from there 👏👏 at a song 😎"

Why retail stores hold sales events

According to Retail Dogma experts, retail stores have sales for three main reasons: to drive sales and revenue, to clear unsold merchandise, and to generate quick cash. Strategic sales events create a sense of urgency that drives customers to buy immediately, often resulting in higher profits despite reduced margins.

Retailers usually plan these sales events during budgeting season and know in advance that some items will sell at full price while others will need discounting. The key is planning markdowns correctly to avoid losing money while still offering customers genuine value.

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Many people are lucky enough to spot these sales like TikToker @jadeoliviaroweroberts, who shares this information with her followers and helps stores drive sales through social media promotion.

View the TikTok clip below:

Other plugs on discount shopping finds

• Briefly News recently reported on a Port Elizabeth mother who discovered Woolworths boys' sneakers marked down to just R120 at Mad Price Warehouse, but the size range available surprised many parents.
• A Cape Town content creator shared where to get designer sunglasses at up to 70% off from luxury brands like Prada and Ray-Ban, but viewers questioned whether the heavily discounted items were authentic.
• A South African woman revealed budget-friendly Ferrero Rocher prices at a wholesale store, but the location she mentioned had chocolate lovers rushing to stock up for special occasions.

Source: Briefly News