Video of Zulu Woman’s Beadwork Goes Viral on TikTok, Mzansi Thanks Designer for Preserving the Culture

• A Zulu woman's traditional bead business is gaining attention through a captivating TikTok video
• Her intricate beadwork, deeply rooted in Zulu culture, has become a global sensation
• Speaking to Briefly News, Nomagugu Mathenjwa, said through her artistry, uses her beadwork to promote her traditions and cultures

A Zulu woman's traditional African bead business is taking the internet by storm, all thanks to a captivating TikTok video.

Zulu woman's beadwork business goes viral on TikTok

Nomagugu Mathenjwa used TikTok to reshape businesses. Her story stands out as a shining example of cultural preservation and entrepreneurial ingenuity. The mesmerising video showcases her intricate beadwork. With each delicate bead threaded and woven by hand, her creations are not just accessories – they are tangible pieces of heritage and artistry.

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In an exclusive comment to Briefly News, she said:

"The type of business I do is create beads, sell them, and borrow people who need to attend traditional Zulu ceremonies. I also perform at a number of ceremonies."

As she keeps making beautiful beadwork for ceremonies and for selling, her story adds colour to the diverse world of cultural business.

Watch the video below:

Mzansi reacts to young hun's stunning Zulu creations

Her beads have found matches across generations, from traditional ceremonies to contemporary fashion statements. She's bridging the gap between heritage and the digital age by combining age-old techniques with a digital process.

As the video went viral, peeps shared their thoughts on her creations:

Masokhaya said:

"Why ungahlali empangeni?"

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KaMathenjwa commented:

"Ayi ncese mama."

Mshana192 said:

"Please plug me ngobuhlali, ngshoda ngeyamatshitshi."

Samu13 commented:

"Yes gal muhle, umsebenza."

MaGumede said:

"Congratulations Cthandwa."

Shoz said:

"Please do a tutorial for us."

Woman’s inspirational Zulu dance at US graduation fills South Africans with pride: “Maskandi to the world”

In a similar story, Briefly News reported about a woman who recently captivated audiences at her graduation ceremony in the United States with a mesmerising Zulu dance performance.

The extraordinary moment filled the hearts of South Africans with an overwhelming sense of pride and joy.

The woman could not help but celebrate her momentous occasion by paying tribute to her culture.

Source: Briefly News