Woman Plugs PEP’s Affordable Heritage Day Outfits Under R230: “For the Whole Family”

• Amber Mae Kelly, a content creator who visited a PEP store in Gqeberha, showed Heritage Day outfits for the entire family
• From short-sleeved baby vests to printed dresses for mothers and daughters, each item individually costs under R230
• The South African Government notes that Heritage Day, celebrated on 24 September, recognises the nation's cultural wealth

While shopping at a PEP store in Walmer Park Shopping Centre in Gqeberha, a woman spotted a few clothing items just in time for Heritage Day. All the garments came at an affordable price, not going a cent over R230.

On 28 August, 2025, TikTok user Amber Mae Kelly showed the various clothes to locals on her account. With South Africa's national anthem playing in the background, the content creator showcased themed short-sleeved baby vests, matching T-shirts and shorts for kids, and printed dresses for moms and the little ones.

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"Heritage Day finds for the whole family at PEP," said Amber to the online community.

What does heritage mean?

South African History Online shared on its portal that heritage can be considered to consist of practices and traditions passed down from one generation to the next. It also considers what has been passed on from families, communities, and places where individuals grew up.

For example, heritage can encompass a family's professional background, religious affiliation, or cultural traditions. The outlook can be extended to national consciousness, whereby a person born in South Africa will have both a personal and national South African heritage.

Why is Heritage Day important in South Africa?

Celebrated annually on 24 September, the South African Government website explains that Heritage Day recognises South Africa's cultural wealth. On the day, South Africans remember the cultural heritage of several cultures that make up the country's population.

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"Living heritage (used interchangeably with the term 'intangible cultural heritage') is the foundation of all communities and an essential source of identity and continuity," notes the Government.

Aspects of living heritage include the following:

• Cultural tradition
• Indigenous knowledge systems and the holistic approach to nature
• Oral history
• Performance
• Poplar memory
• Ritual
• Skills and techniques
• Society and social relationships

The above is significant in shining a light on cultural diversity, reconciliation, social cohesion, economic development, and peace.

"In every human community, there are living treasures who possess a high degree of knowledge, skills, and history pertaining to different aspects of diverse living heritage."

Take a look at the prices of the Heritage Day items in the woman's TikTok video below:

3 Other stories about PEP

• In another article, Briefly News reported that an American woman explained why PEP was her favourite store. Social media users praised her for her wisdom and shared their PEP experiences.
• A retail store worker showed affordable home decor items at a Gauteng branch. Internet users expressed mixed feelings, with some delighted by the finds, while others pointed out inconsistencies across store locations.
• At the beginning of the year, a Johannesburg woman flaunted her PEP Home haul, which cost her under R500. Some of the items were two large pink crates to store her beauty products.

Source: Briefly News