Soaring inflation dampens Eid holiday spirit in crisis-hit Pakistan

Soaring inflation dampens Eid holiday spirit in crisis-hit Pakistan

With inflation soaring and political uncertainty leaving the country in turmoil, many Pakistanis are worried about meeting their monthly rent
With inflation soaring and political uncertainty leaving the country in turmoil, many Pakistanis are worried about meeting their monthly rent. Photo: Arif ALI / AFP
Source: AFP

PAY ATTENTION: Celebrate South African innovators, leaders and trailblazers with us! Click to check out Women of Wonder 2022 by Briefly News!

The holiday that marks the end of the Muslim fasting month of Ramadan used to be a guaranteed earner for Pakistan's small shops and businesses -- a big-spending week that could match the take from the rest of the year.

This year, however, many worry they will not even make enough to pay their monthly rent, with inflation hitting its highest levels in decades and political turmoil miring the country in uncertainty.

"There are no customers, there are no buyers," said Shehzad Ahmed, who runs a shop selling bags, jewellery and other goods in the eastern city of Lahore.

The South Asian country of more than 220 million people saw year-on-year inflation hit 35.4 percent in March. Food prices surged more than 47 percent in 12 months, with transport costs rising by 55 percent.

Read also

UK overhauls energy regulation after meter scandal

Pakistan is deeply in debt and needs to introduce tough reforms to unlock a tranche of a $6.5 billion bailout from the International Monetary Fund in order to avoid default.

The end of Ramadan, Eid al-Fitr, is celebrated by Muslims around the world by feasting with relatives and friends, exchanging gifts, and dressing up in new clothes and shoes
The end of Ramadan, Eid al-Fitr, is celebrated by Muslims around the world by feasting with relatives and friends, exchanging gifts, and dressing up in new clothes and shoes. Photo: Arif ALI / AFP
Source: AFP

PAY ATTENTION: Click “See First” under the “Following” tab to see Briefly News on your News Feed!

The economy has been wrecked by years of financial mismanagement and political instability –- a situation exacerbated by a global energy crisis and devastating floods that left a third of the country under water last year.

The end of Ramadan, Eid al-Fitr, is celebrated by Muslims around the world by feasting with relatives and friends, exchanging gifts, and dressing up in new clothes and shoes.

The dire economic straits have, however, cast a decidedly sombre mood across the country's normally vibrant markets.

"There are significantly fewer shoppers compared to last year -- and it's because of inflation," trader Saif Ali told AFP.

Read also

Soaring prices pressure Morocco's agriculture model

'Going through the motions'

Sheikh Amir, who runs a small shop selling glass bangles and imitation jewellery, said he was usually able to earn enough for the whole year during Eid.

"It's become very difficult these days," he said. "We are just going through the motions in the hope that we will be able to make enough to pay the rent for our shops."

Major shopping districts across the country usually see a surge in spending in the week leading up to the holiday, which begins with the sighting of the new moon, expected this weekend.

Street vendors at Pakistan's bazaars have reported a drop in sales leading up to this year's Eid
Street vendors at Pakistan's bazaars have reported a drop in sales leading up to this year's Eid. Photo: Arif ALI / AFP
Source: AFP

In urban centres, markets and shops stay open until after midnight -- many putting on special offers or sales to attract customers.

Twinkling holiday lights adorn many bazaars to attract customers, while street vendors set up stalls offering special holiday treats.

This year, all have reported a significant drop in sales.

"Our business is slow," said Ali, who was hoping to sell hundreds of embroidered shawls in the run-up to Eid.

Read also

Rate-hike fears keep stocks rangebound

For Fatima Azhar Mehmood, a mother of seven daughters, this Eid will be a budget-conscious one.

"I have to shop for them, and at the same time I have to buy things for the house," she said.

Instead of buying off-the-rack clothes for the girls, Fatima went shopping for fabric in the Old Lahore district and plans to home-stitch their holiday outfits.

Instead of buying off-the-rack clothes for the girls, Fatima went shopping for fabric in the Old Lahore district and plans to home-stitch their holiday outfits
Instead of buying off-the-rack clothes for the girls, Fatima went shopping for fabric in the Old Lahore district and plans to home-stitch their holiday outfits. Photo: Arif ALI / AFP
Source: AFP

"We have to buy rations, buy things for the children... and our rent is going to be due soon too," she said.

"Everything is upon us at the same time."

Shocked at the price of goods this year, Amna Asim decided that in her household, only the children would get gifts this year -- adult relatives would have to go without.

"Shopping for the kids is a must," she said.

"We can't leave the kids out. Even if we don't get anything for ourselves we must get something for the kids."

PAY ATTENTION: Сheck out news that is picked exactly for YOU ➡️ click on “Recommended for you” and enjoy!

Source: AFP

Authors:
AFP avatar

AFP AFP text, photo, graphic, audio or video material shall not be published, broadcast, rewritten for broadcast or publication or redistributed directly or indirectly in any medium. AFP news material may not be stored in whole or in part in a computer or otherwise except for personal and non-commercial use. AFP will not be held liable for any delays, inaccuracies, errors or omissions in any AFP news material or in transmission or delivery of all or any part thereof or for any damages whatsoever. As a newswire service, AFP does not obtain releases from subjects, individuals, groups or entities contained in its photographs, videos, graphics or quoted in its texts. Further, no clearance is obtained from the owners of any trademarks or copyrighted materials whose marks and materials are included in AFP material. Therefore you will be solely responsible for obtaining any and all necessary releases from whatever individuals and/or entities necessary for any uses of AFP material.

Online view pixel