DJ Zinhle Expands ERA Brand by Launching New Fragrance ZAZI

DJ Zinhle Expands ERA Brand by Launching New Fragrance ZAZI

  • South African businesswoman and musician, DJ Zinhle, is expanding her ERA By DJ Zinhle brand with the addition of a new product
  • Taking to Instagram just recently, DJ Zinhle revealed that she has added a signature fragrance to the ERA family
  • Fans are already gathering their coins to purchase this fragrance, as they can't wait to test it out
DJ Zinhle has launched her new fragrance.
DJ Zinhle has announced a new ERA By DJ Zinhle signature fragrance. Image: djzinhle
Source: Instagram

The ERA By DJ Zinhle brand continues to grow! DJ Zinhle, a leading female DJ, announced on Instagram the launch of ERA's latest addition

DJ Zinhle announces new fragrance

On Wednesday, 1 April, she unveiled her new perfume, ZAZI. She had teased the product in a few posts beforehand, leaving many supporters curious.

The My Name Is hitmaker shared that the perfume features notes that embody feminine energy, remaining soft yet powerful.

"My Bestie. I’m so excited to finally share something really special with you. Introducing ZAZI, our signature ERA fragrance."

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"ZAZI is more than just a perfume. It’s a feeling. It’s that quiet confidence when you walk into a room. It’s soft, feminine, and powerful all at the same time — just like you. Available now!! This is not just a fragrance. This is a moment. This is your signature."

DJ Zinhle is focused on expanding her brand beyond music, doing so gradually with one product at a time. Besides selling jewellery and fragrances, she also offers weaves and runs a hair company called Hair Majesty. She has received strong support from her online fans, who regularly turn out in large numbers at her pop-up stores in various cities across South Africa.

DJ Zinhle's ERA keeps growing.
DJ Zinhle has announced a new addition to her ERA brand. Image: djzinhle
Source: Instagram

Mzansi readies to dig into their pockets:

sindi_xciv advised:

"Congratulations, Ms Era. Do us a favour & Put perfume influencers on this so we know what to expect. Before we purchase, @khayrepublik @yoliswa_mqoco would be my go-to girlies, they know their stuff."

duhcele said:

"Oh God, this smells so good. I’m still in awe. God gifted us you, nje. You know exactly what besties needs."

hrhmathabomakgoba said:

"Beautiful packaging, ma’am, what a beauty. Congratulations."

mandy_mphela reacted:

"Era is a whole brand, wow, this is impressive, the team is always on their toes, this is so good."

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vee_66 sighed:

"Yoh, bestie, you are going to finish our monies and Cyril's economy is not pocket-friendly."

andiswa_pholobs replied:

"Oh yesss! Congratulations mama, Sheesh, that banger though. The song bangs."

rjm20001929 replied:

"If it smells anything like DJ Zinhle and going to try it. Please add a diffuser and candles."

Check out the Instagram post below:

Kairo rocks mom's clothes

In a previous report from Briefly News, people have come to Kairo Forbes' defence after trolls came for her for wearing her mother's clothes.

The young star is a model in the making, and she recently won two major titles in beauty pageants. Mzansi gushed over Kairo and her confidence, while some trolls came for her parents and grandmother.

Source: Briefly News

Authors:
Jessica Gcaba avatar

Jessica Gcaba (Entertainment editor) Jessica Gcaba is an Entertainment Editor for Briefly News (joined in 2023). She is a Journalism graduate from the Durban University of Technology (2019). She has 7 years of experience as an Entertainment and Lifestyle Journalist, having worked at Africa New Media Group, writing for ZAlebs website. She passed a set of training from the Google News Initiative. To reach her, contact: jessica.gcaba@briefly.co.za

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