18-Year-Old Durban Entrepreneur Started Watch Business, Was Inspired by Brother and His Style

18-Year-Old Durban Entrepreneur Started Watch Business, Was Inspired by Brother and His Style

  • Buhle Gotsha started his business, Ericsson Dora, when he was 17 years old and in high school
  • The Umlazi, Durban resident made a lot of sacrifices, which included skipping school to find the best manufacturer for his watch brand
  • He spoke to Briefly News about his struggles, inspiration and how he plans to expand his business soon

Tebogo Mokwena, a Briefly News current affairs journalist in Johannesburg, South Africa, analyzed policy changes and small business development at Vutivi Business News for three years.

Buhle Gotsha started his watch business while he was still in high school
His brother's love of watches inspired Buhle Gotsha to start a business. Images: Buhle Gotsha
Source: Original

At 18, Buhle Gotsha sacrificed getting excellent marks during his matric year because he was passionate about starting a unique, classy, timeless business. Ericsson Dora's business is a testament to how he acted at the right time and how his sacrifices were worth it.

18-year-old starts watch business

Speaking to Briefly News, Gotsha, from Umlazi in Durban, started his business in the middle of his matric year. He recalls how he sacrificed attending class and studying to ensure his business got the best start. Gotsha was inspired by his brother's style, taste, and love of timepieces to start Ericsson Dora, his watch company. He was not into watches, but his bond and love with his older brother sparked a fire, resulting in him picking up the pen and designing watches.

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“The business started with many sacrifices and a bit of deception here and there. I spent a lot of time looking for the right manufacturer to help create the watches after I designed them. Once I found the right manufacturer, I had to come up with the watch money, so I lied to my uncle and told him I needed money to go to the matric dance. I took that money and pumped it into my business. I don’t regret making the sacrifices,” he said.

Where the business is going in the future

Buhle's business started slowly. He made and sold one watch in 2022. When he heard that Kaizer Chiefs player Njabulo Ngcobo was in his neighbourhood, he took one of the watches he designed and gifted Ngcobo through a mutual acquaintance. Ngcobo was so impressed that he ordered a watch from him and posted himself wearing it.

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Kaizer Chiefs footballer Njabulo Ngcobo wears a Ericsson Dora watch
Njabulo Ngcobo supported Buhle Gotsha's business. Images: Buhle Gotsha
Source: Original

The following year, his business blew, and he has sold 100 watches since the beginning of 2023. Gotsha is now studying business management at university and dreams of having a few stores and different models. His most significant achievement was when SABC News interviewed him about his watches.

Couple opens luxurious hotel in Drakensberg Mountain

Similarly, Briefly News reported that a couple opened a luxury hotel in Matatiele in the Free State.

The beautiful hotel in the Drakensberg Mountains exemplifies black excellence and luxury. Owned by the Lugogwanas, the hotel boasts picturesque rooms and views, and South Africans fell in love with the hotel's beauty. Many clapped hands and applauded how couples work together to achieve their dreams.

Source: Briefly News

Authors:
Tebogo Mokwena avatar

Tebogo Mokwena (Current Affairs editor) Tebogo Mokwena is a Current Affairs Editor at Briefly News. He has a Diploma in Journalism from ALISON. He joined Daily Sun, where he worked for 4 years covering politics, crime, entertainment, current affairs, policy, governance and art. He was also a sub-editor and journalist for Capricorn Post before joining Vutivi Business News in 2020, where he covered small business news policy and governance, analysis and profiles. He joined Briefly News in 2023. Tebogo passed a set of trainings by Google News Initiative Email: tebogo.mokwena@briefly.co.za