“Think Smart, Not Hard”: Joburg Woman Scores Big Bargain on Cotton on Swimwear for R50
- A Johannesburg woman shared a video about finding five pieces of Cotton On swimwear for only R50 at the Woodmead outlet
- The incredible deal included cute women's two-piece sets and swimming shorts that would normally cost much more at regular prices
- South Africans rushed to Cotton On stores after seeing the video, with many asking if the sale was still available
- Briefly News spoke to financial advisor Farook Mohammed on why it is wise to take advantage of items when they are on sale, especially during periods of rising inflation

Source: TikTok
A Johannesburg fashion content creator shared a video that had bargain hunters running to their nearest Cotton On store. TikTok user @nogue_, who regularly posts about fashion, thrift finds, and retail deals, reposted a clip on 13 January 2026 with the caption:
"R50. Five Cotton On swimwear pieces. Think smart, not hard. A trip to Cotton On Woodmead is so worth it — I'll be there again tomorrow morning, don't miss it."

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The footage was of another woman who had visited the Cotton On outlet at Woodmead in the Sandton area and walked away with five swimwear pieces for just R50. The haul included multiple two-piece sets and swimming shorts that would typically cost hundreds of rands at full price. The woman explained that she thought the special had ended, but was surprised to find the sale still running when she arrived at the store.
She warned shoppers that the deal might not last much longer and urged anyone living close to the Woodmead area to take advantage of the sale before it ends. The woman also mentioned that while some of the pieces didn't match perfectly, she planned to mix and match the items to create different looks.
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The sale struck a chord with South Africans who are always on the lookout for good deals, especially during the tough economic times many face at the start of the year. The post sparked a shopping frenzy, with people asking which Cotton On stores had the sale and whether it was still available.
Some male shoppers expressed frustration that the deal seemed to be only for women's swimwear, pointing out that men's clothing is often more expensive.
Speaking to Briefly News writer Nerissa Naidoo, financial advisor Farook Mohammed explained when to take advantage of sales:

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“During inflation, prices are constantly increasing, which reduces consumers’ buying power. Taking advantage of genuine sales on essential items can help households stretch their budgets and reduce future spending. However, it is important to focus on necessities and avoid buying items simply because they are discounted.”
Watch the TikTok clip below:
Mzansi loves the swimwear sale
Social media users were excited about the bargain TikToker @nogue_ shared and wanted to find out more:
@jasmin_24_11 said:
"Running to Cotton On as we speak!"
@leo complained:
"I wish they did this for men; the men's section is so expensive."
@_tendayii_content_creator asked:
"Just Woodmead or all of them?"
@lemo questioned:
"Which Cotton On?"
@lolo gushed:
"Wowwww."
@nita asked:
"Is it still on?"
@t wrote:
"This is what you were talking about?! Next time specify."

Source: TikTok
More stories on bargain shopping in SA
- Briefly News recently reported on Cape Town Stadium tickets for the Springboks vs All Blacks match selling fast, with prices reaching up to R4,000.
- In another story, Mzansi reacted to Woolworths' 75% off Januworry sale, with shoppers flocking to stores for the massive discounts.
- A woman shared a plug for a Joburg bed shop in Centurion that supplies quality mattresses and bedding at affordable prices.
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Source: Briefly News
Nerissa Naidoo (Human Interest Editor) Nerissa Naidoo is a writer and editor with seven years of experience. Currently, she is a human interest writer at Briefly News and joined the publication in 2024. She began her career contributing to Morning Lazziness and later joined Featherpen.org. As a TUW ghostwriter, she focused on non-fiction, while her editorial roles at National Today and Entail.ai honed her skills in content accuracy and expert-driven editing. You can reach her at nerissa.naidoo@briefly.co.za
Farook Mohammed (Visual Artist - Author - Director - Senior Broker) Farook Mohammed is an artist, author, and MIPAD Global Top 100 honouree. A senior broker at SA Gold Coin Exchange and Director of Afro Arabian Empire, he also serves as Deputy Provincial High Commissioner for the Nama Royal House. He blends art, politics, and finance.