“Making a Financial Commitment”: Woolworths’ R699 Cheesecake Stuns South Africans

• A Cape Town man questioned Woolworths' cheesecake price, triggering comedic reactions on social media
• This isn't the first time the store was in the spotlight for its expensive items, as it has also sold a slow-cooked chicken pie for R499
• Many online community members erupted with jokes at the extravagant cheesecake pricing

A TikTok user from Cape Town named Suvveer was shocked to see Woolworths selling a 1.6kg baked cheesecake for a whopping R699. In true South African fashion, social media users joked about the treat's affordability.

Suvveer took to his TikTok account and shared a screenshot of the baked cheesecake on the shelf with its price tag.

"At that price, I'm not buying a cheesecake, I'm making a financial commitment. That cheesecake better come with medical aid, a retirement plan, and Wi-Fi. There's no way I'm slicing through R699 like it's normal."

He also joked that the sweet treat didn't set in the fridge, but it had set in the economy.

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Watch the TikTok video posted below:

R699 baked cheesecake sparks a conversation

The viral video had thousands of members of the online community gathering in the comment section with humour and amazement.

@demichelsea22 joked under the post:

"My personal loan to purchase this cheesecake was declined. FNB said no."

Media personality William Lehong said:

"At that price, I expect the cheesecake to walk itself to my car and give me life advice on the way home. That’s not a dessert, that’s a down payment. Woolies is testing our commitment!"

A shocked @thatznotweird remarked:

"Those are American prices."

@antontromp01 told the online community:

"Easy solution: don't buy it! Problem solved."

@kptskuim humorously stated:

"It's R69.99. It was just a typo. Everyone makes mistakes."

3 Other expensive Woolworths products

• In another article, Briefly News reported that a woman who posted about the store's ready-made meals was surprised to see the price of one of the luxury foods.
• A local shopper blasted Woolworths and wanted to know its pricing strategy when it sold a classic 350g cottage pie for R99.
• A content creator was in disbelief and shared his thoughts on a slow-cooked chicken pie worth R499.

Source: Briefly News