“The Models Are Doing the Most”: Cape Town Clothing Brand Hosts Fashion Runway Ekasi, SA Impressed

• A Cape Town fashion brand held a runway show in a township in the city, attracting the eyes of guests and township dwellers who stood and watched, wowed
• The clothing line's video, featuring comfortable wear, was shared on TikTok, showing models confidently doing their thing
• Social media users flooded the comment section, praising the designers for their amazing work and hyping the outfits as proudly kasi fashion
• Ntsika Dominic Qaba of Sisonke Clothing Brand spoke to Briefly News about the business

Sisonke clothing brand, a Khayelitsha-based line, brought runway vibes to Delft, a township in the city, lighting up the streets with their stylish drip and confident models.

The clip was shared by TikTok user @sisonke_clothing_brand, attracting many comments from social media users who flooded the comment section expressing their love for the creatives' work.

Street fashion takes the spotlight

The clip showed models strutting down a red carpet runway and showing off the gorgeous range. The community support was loud, proud and beautiful to witness. Every strut was cheered on like a superstar moment as models confidently walked up and down, owning the stage and commanding the crowd to look at their stunning outfits and gorgeous faces.

Most of the women's tracksuits shown were trendy and versatile, as they could be worn with sneakers, on an errand day and with heels on a date or a night out with friends. The guys rocked smart sets of tracksuits and shorts, and their tops.

Watch the TikTok video below:

Running a clothing brand, ekasi

The Briefly News team spoke with Ntsika Dominic Qaba, the owner of Sisonke Clothing Brand, about the business. The team asked Ntsika if Sisonke was a collective of designers or if it was owned and run by one person. The designer responded:

"Sisonke is currently run by one person and is owned by me, but I have people who help me, like my girlfriend Esona Msolo; she played a big role in bringing this business to life; she is always by my side."

We asked him to tell us how the brand started and what inspired its vision. He said:

"Sisonke clothing brand was founded in 2019 by me, and I was still in varsity. I started the clothing line with my NSFAS allowance money. I didn’t have any business experience, but what I knew was that I liked fashion, and I was a model. I got inspiration from my modelling experience.

Seeing other young designers showcasing their passion for fashion, I told myself I would also start my own fashion line. So in 2019, that’s where everything started, and my friends loved the idea and started supporting my brand and buying the merchandise."

We asked the young man what inspired the name of his clothing brand. He responded:

"The name Sisonke came from the slang that we liked to use with my friends. For example, if one of my friends needed something, I would help them and just say Sisonke mfowethu. That’s me saying I got you, but using the term sisonke”. So I decided that, let me try to bring people together through clothes because almost everyone likes looking fresh and different."

Briefly News asked Ntsika what challenges or wins he has experienced showcasing fashion in township spaces. He added:

"The challenge I am currently facing is that I can’t find a home for my clothing store. What I mean by this is that there is this protection fee that is doing the rounds in our townships, where gang members exploit business owners by demanding that they pay a fee, which they call a protection fee.

This is a challenge because if I had a physical store, I would have many customers, but I am afraid for my life. The wins that I have are that people are willing to support my clothing brand, and it feels so good to know that.

When asked how he decides on the theme or style of his runway presentations, the talented gent responded:

"So, how do I decide on my runway presentation? basically for me it’s something that just comes naturally, I don’t know where it comes from, I just go with my gut and what I love."

Mzansi loves the streetwear range

Social media users rushed to the comment section, showering the brand owners with compliments and praises. Many wanted to know where to get the clothes and how to support the brand. Some loved the designer's work ethic, vision and creativity. Others were proud that the show was held ekasi, calling the idea brilliant.

User @Sasa£81 said:

"Love this🥰. Uzenenye sana (you brought another one), this is so beautiful."

User @Khabza shared:

"Thina black youth, we are unstoppable. One serious note, we know how to create our own billboards."

User @Sive M commented:

"The models are doing the most 🤌🏿 well done guys on your clothing line ♥️."

User @lovey added:

"May you reach the top and never forget who stood by you from the beginning. Thank you for being different and believing in yourself

User @Bonfire cc Bee shared:

"Jonga ( look), wow Sisonke and the team intle le into,yabona la Khayelitsha nintsi into ephuma pha (it's so nice to see such beatiful work from our township, there's a lot of talent there)👏."

User @Mishka arendse said:

"Rooting for your business's success 🤲🏾🤲🏾."

3 Briefly News articles about Cape Town

• A group of men from Cape Town showered their friend with baby essentials, celebrating his unborn child and playing cute games.
• A Cape Town auntie approached two gents standing next to a red Ferrari, asking to take pictures, and later requested their numbers while with her husband.
• A woman living in the Mother City warned others about the unsafe conditions in the townships and advised those with kids who can afford to rent to move to the suburbs for their children's sake.

Source: Briefly News