“Such a Steal”: Cape Town Woman Shows up to 80% Off International Athleisure Brand Items

“Such a Steal”: Cape Town Woman Shows up to 80% Off International Athleisure Brand Items

  • A Cape Town woman named Marilienke went to Sable Square and shopped at an athleisure outlet store, showing the affordability of the marked-down items on display
  • An outlet store is a store where a manufacturer often sells its own branded items at discounted prices
  • Local members of the online community gathered in the post's comment section and joked that the woman should have kept the information to herself instead of plugging people with the affordable athleisure items
A woman went to an Adidas outlet store.
A woman showed all the discounted items at an athleisure outlet store in Cape Town. Images: @sablesquare / Instagram, @marilienke / TikTok
Source: UGC

On 3 November, 2025, a woman named Marilienke shopped at an Adidas outlet store in Sable Square, a shopping venue in Milnerton, Cape Town. She showed people several marked-down items. A few internet users joked that the woman should have kept the information to herself.

Sable Square is known for its Chinese-owned stores, though it also hosts a variety of other retail outlets.

Marilienke stated that she was making a public service announcement and added:

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"I honestly don't know how they're making money at this point because everything is 70% and 80% off. Everything in the shop is such a steal at the moment."
The Adidas outlet store at Sable Square.
Sable Square announced the opening of the renovated Adidas outlet store on 15 August, 2025. Image: @sablesquare
Source: Instagram

What is an outlet store?

According to Collins Dictionary, an outlet store is a shop where a manufacturer sells its own branded goods, often at discounted prices.

People love the athleisure plug

Many people from the online community flocked to the comment section with queries about the athleisure store. While some wondered if it was a sale that would soon come to an end, others wanted to know the location.

@conniem643 humorously wrote under the post:

"Gatekeepers are shattered. Thank you for not being selfish."

@jays.fun.world said to the online community:

"I don’t know why Nike doesn't have an outlet like this. I've been buying from this Adidas outlet for more than six years."

@jaylynnmaneveldtannie_girl81 noted to the public:

"They always have these mark-downs. Sometimes you waste your time, and sometimes you win."

@shadiles remarked to Marilienke:

"No, man, lady. This is supposed to be a secret."

@themaid01may stated with a laugh:

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"As long as it's above R200, to me it's not a sale."

@embrace546 chuckled and made the following assumption:

"They are making money, trust me. Those 'specials' are supposed to be the original price. In fact, they can go lower."

Watch the TikTok video on Marilienke's account below:

3 Other stories about shopping plugs

  • In another article, Briefly News reported that a woman in Johannesburg told people about a new shop full of bargain household items. Social media users appreciated the information they had received.
  • A South African shop left several shoppers losing their minds over popular name-brand clothing on sale. Some praised the affordability, while others noted that the stock rotated frequently, meaning regular visits were required to find the deals.
  • A Cape Town fashion content creator revealed how she bought R2 000 heels for R200. She generously shared the plug for 90% discounts on shoes from a high-end store.

Source: Briefly News

Authors:
Jade Rhode avatar

Jade Rhode (Human Interest Editor) Jade Rhode is a Human Interest Reporter who joined the Briefly News team in April 2024. She obtained her Bachelor of Arts degree from Rhodes University, majoring in Journalism and Media Studies (distinction) and Linguistics. Before pursuing her tertiary education, Jade worked as a freelance writer at Vannie Kaap News. After her studies, she worked as an editorial intern for BONA Magazine, contributing to both print and online. To get in touch with Jade, email jade.rhode@briefly.co.za