“They Look So Good”: Woman Plugs Others With Gorgeous Pep Coat Retailing for R379, SA Impressed
- A stylish woman's revelation of a chic long coat sparked a major buzz in the online fashion community
- This impressive fashion showcase, highlighting a surprisingly affordable garment, was shared on the short-form video platform TikTok
- Social media users flooded comment sections, eager to discover the coat's origin, and praised the retailer for its trendy yet budget-friendly options
- Briefly News spoke to financial expert Fulufhelai Mashapha about spending habits and balancing fancy lifestyles

Source: TikTok
A woman's recent outfit reveal shook up the fashion scene, proving that style doesn't need a hefty price tag.
The clip, shared by TikTok user @cindylee_miranda, captured widespread attention as countless viewers were amazed by her incredible find.
The chic revelation
The video kicks off with the fashionista rocking a stunning long grey coat, perfectly paired with classic jeans, a matching grey top, a cool cap, and trendy sunglasses. With a playful challenge, she asks viewers if they think her sophisticated outerwear is from high-end stores like Zara, H&M, or Foschini, only to playfully dismiss each guess. Then comes the mic drop: she reveals the coat's true origin is none other than Pep, and it costs a jaw-dropping R379!
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She then graciously steps back, allowing the camera to capture the full length and elegant drape of the coat, showcasing its flattering silhouette. To highlight its versatility, she ties the coat, revealing its neat side pockets, adding to its practical yet stylish appeal. The entire presentation is effortlessly chic, making the budget-friendly price point even more unbelievable.

Source: TikTok
Mzansi loves the trendy coat
The comment section erupted with a mix of excitement and disbelief as fashion lovers tried to pinpoint which Pep store stocked the must-have item. Many users were quick to point out that Pep was an underrated gem for finding trendy and affordable clothing, encouraging others not to 'sleep on' the retailer.
Some confessed they were already making plans to rush to their nearest Pep store, hoping to get the coat before it sold out. Others were keen to know if the coat was available in different colours, showing just how popular this unexpected fashion piece had become.
User @Lerato said:
"Pep and Ackermans, don't sleep on them, ladies."
Thobile Mnyandu added:
"Thank you, babe, it’s gorgeous. I will definitely buy it."
User @Shine shared:
"Pep and Pick n Pay are really coming through for the girlies👌🔥."
User @Hair_byMimi || OutfitInspo said:
"They also have trench coats in different colours. The military one is calling my name👌🔥."
User @LeandraWillemse asked:
"Yoh! Why does Pep not have an online store? Our Pep never has anything🤦🏽♀️."
User @M🇿🇦 shared:
"I saw these when I was there to buy tissue oil, but I didn't want to move from the long line I was already in,😩, and they looked so good."
Watch the TikTok video below:
Briefly News spoke to financial expert Fulufhelai Mashapha about balancing lifestyl aspirations and financial responsibilities. She explained:
Prioritising you financial responsibility should always comes first-don't jeopardise you future to keep up with the Kardashians.
It is crucial for young people to embrace the principle of delayed gratification.
Must-have winter clothing for South African winter
Winter in South Africa lasts from June to August, and depending on where you are, the temperatures can vary. Daytime highs hover around 19°C, but nights can get as cold as 5°C. So, having the right clothing is key to staying comfortable during the season.
Start with thermal tops or long-sleeve shirts to layer up. These help trap your body heat and keep you dry. Wool or fleece sweaters are great for adding warmth. A good jacket, like a puffer or long coat, is a must for those chillier days, especially if it’s got a hood and is windproof. Fleece-lined leggings or thermal pants are perfect for the early mornings or colder evenings. As for shoes, insulated boots or warm sneakers with thick socks will keep your feet cosy when you're out and about. Accessories like scarves, gloves, and beanies are must-haves.
3 Briefly News articles about Pep
- After the Stanley Cup craze hit Mzansi, a woman plugged others with replicas sold at Pep for R149.
- A young lady showed off gorgeous, affordable outfits from Pep, starting with pink two-piece shorts, a maroon dress, and finishing with a blue suede-looking dress.
- A Pep employee showed off a gorgeous Christmas tree valued at R199 from her store and decorated it to show its beauty.
Updated by Hilary Sekgota, Human Interest HOD at Briefly News.
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Source: Briefly News

Bongiwe Mati (Human Interest Editor) Bongiwe Mati is a Human Interest reporter who joined Briefly News in August 2024. She holds a Bachelor of Arts Honours degree from the University of the Western Cape. Her journalism journey began in 2005 at the university newspaper. She later transitioned to marketing and sales at Leadership Magazine under Cape Media (2007-2009). In 2023, she joined BONA magazine as an Editorial Assistant, contributing to digital and print platforms across current news, entertainment, and human interest categories. Bongiwe can be reached at bongiwe.mati@briefly.co.za

Fulufhelani Mashapha (Author and Actuarial Analyst) Fulufhelani Mashapha is a qualified actuarial analyst and author of 'Mind Your Cents'. She is also a One Young World Ambassador and Personal Finance Youtuber focusing on budgets, debt, savings, insurance and investments.