Fitness Influencer Shows Off R250 Healthy Grocery Haul from Food Lover’s Market, Mzansi Impressed
- A South African fitness content creator went viral after sharing her budget-friendly, healthy grocery haul
- She showcased how she purchased a week's worth of fresh, quality fruits and vegetables for a low price
- The viral video resonated with many netizens, demonstrating that healthy eating on a budget is achievable
- Briefly News spoke to Xolo Mtshali, a health and fitness content creator, as well as and Brandfit, an online fitness coach, about how South Africans can eat healthily on a budget, especially when money is tight
South Africans were inspired by a TikTok video showing how to achieve a week's worth of healthy groceries for under R250 at Food Lover's Market, thanks to a R10-per-item promotion.

Source: TikTok
A South African content creator and fitness enthusiast, @zuzusotaka has sparked excitement on TikTok after sharing her budget-friendly, healthy grocery haul from Food Lover’s Market, and it's winning the hearts of fitness lovers across the country.
In her viral video, Zuzu revealed that she managed to buy an entire week’s worth of nutritious food for just under R250, thanks to an ongoing R10 promotion at the popular grocery store chain. Her haul included an impressive selection of fresh fruits and vegetables, all priced at only R10 each, such as bananas, cucumbers, avocados, oranges, lemons, and more.
Zuzu encouraged her fellow fitness girlies to run and not walk to their nearest Food Lover’s Market before the R10 special ends. The promotion, which has been drawing attention online, allows shoppers to stock up on healthy produce without breaking the bank. She also highlighted that although meat wasn’t part of the R10 deal, it was still reasonably priced and worth adding to the basket.
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How Zuzu proved you can eat healthy on a budget
Initially sceptical about the low price tag, Zuzu admitted that she expected the produce to be of poor quality. However, she was pleasantly surprised to find everything fresh, proving that affordability doesn’t have to mean compromising on quality.

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The post has resonated with viewers who are always on the lookout for ways to eat healthy on a budget. The comment section quickly filled with praise for her find, with many users expressing gratitude for the plug and planning their own trips to Food Lover’s Market.
Zuzu’s grocery haul is a timely reminder that with the right deals and a keen eye, it’s possible to stay healthy without overspending. Whether you’re into meal prepping, clean eating, or simply love a good deal, this R10 promo is one not to miss.
Xolo Mtshali, a health and fitness content creator, spoke to Briefly News about how South Africans can eat healthily on a budget, especially when money is tight. Xolo stressed the importance of planning and smart shopping:
“Plan your meals in advance to avoid buying unnecessary items and reduce food waste. Make a strict shopping list and stick to it.”

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She also advised buying staples like rice, maize meal, beans, and canned goods in bulk, checking flyers or apps such as Shoprite Xtra Savings and Checkers Sixty60 for specials, and comparing prices between different stores.
“Limiting processed foods and snacks is key, whole foods tend to be cheaper and healthier. Focusing on staple foods like maize meal, lentils, beans, and seasonal vegetables can provide nutritious meals. However, a diverse and fully balanced diet may be difficult to maintain every week with rising prices, so it’s more sustainable short-term with some compromises.”
Xolo offered practical strategies:
“Track your spending to identify where you can cut back. Cook more at home instead of eating out, which adds up fast. Consider joining stokvels or community buying groups to purchase groceries in bulk for better savings. Also, shop around payday, when retailers often have specials. If possible, grow your own vegetables or herbs, even on a small scale. And don’t be afraid to buy generic or no-name brands, which often have the same quality for less.”
Brandfit told Briefly News that the secret lies in using everyday, affordable ingredients and planning ahead.
“This topic is incredibly relevant, especially now when so many South Africans are trying to stay healthy without spending a lot of money. “When it comes to affordable foods, I always encourage people to stick to nutritious, simple ingredients, things we already know and use. You don’t need fancy products or ‘Woolworths food’ to eat clean. Staples like oats, brown maize meal, brown rice, lentils, and eggs are incredibly cost-effective and still give your body the fuel it needs.”
He also highlighted the value of canned fish, frozen veggies, and seasonal produce, saying they offer real nutritional benefits at a fraction of the price.
“A lot of people think eating healthy is expensive, and to be fair, it can be if you don’t have the right plan. But with good preparation, clean eating becomes manageable. Planning your meals, cooking in bulk, and sticking to whole foods can save time and money."
Brandfit also suggested buying from local markets and street vendors, where fresh produce is often cheaper. For those new to fitness, he recommended starting with small changes.
“Drink more water, cut down on sugary drinks, and prepare meals at home. Don’t aim for perfection, focus on consistency and building healthy habits. I run three-week wellness challenges for beginners, especially those on tight budgets. We use bodyweight workouts and easy meal ideas with everyday foods. The goal is to show people that fitness and health don’t have to be expensive.”

Source: TikTok
Mzansi reacted to the R10 deal promotion
Dinkies said:
"I was the cashier. 🥰"
Faldelah Sampson asked:
"What date was this, dear?"
Food Lover's Market wrote:
"Love seeing you enjoy the R10 deals! 🥳🛒 Thanks for sharing the love and helping spread the foodie joy. You’re officially part of the #FoodLoversFam! ❤️🍎 Keep those tasty finds coming! 👏✨"
Okuhle Mciteka asked:
"Been hearing about this! When does the special end?"
Ziphozihle said:
"Absolutely love Food Lovers! 👌"
MaMzilankatha♥️ said:
"Girl, I love your voice. ♥️"
Kim Ngwenya wrote:
"Thank you for the plug. 🫰🏾"
Ritastaines asked:
"Will it still be on over the weekend and in Cape Town?"
Mukololo Living wrote:
"My favourite content creator! 💃🏾 Thank you for the plug. ❤️"
Keagile Gosebo asked:
"On which day is this?"
Basetsana wrote:
"On my way!"
Check out the TikTok video below
3 Briefly News stories about Food Lover's Market
- A local woman on TikTok shared that while she was at Food Lover's Market, she saw gym supplements.
- A young content creator shared his incredible shopping haul from Food Lovers Market's special promotion.
- A young lady decided to try crocodile meat from Food Lover's Market and shared her experience online.
Source: Briefly News