“How I Did It”: Johannesburg Man Shares How He Was Able To Buy His Two Dream BMWs at Age 21

• A Johannesburg e-commerce entrepreneur shared how he makes money selling products online
• The 21-year-old revealed he was able to purchase both of his dream cars, and also bought his dad his dream car
• South Africans asked for help getting into e-commerce, with many wanting to know which niche works best in SA
• Briefly News spoke to entrepreneur Rajesperi Naidoo about what the best part of e-commerce is

A Johannesburg man has revealed how he was able to buy his dream cars at just 21 years old.

TikTok user @crossonnnnnn, who shares e-commerce and personal content, posted a video on 30 January 2026 explaining how he makes his money and achieved success so young.

In the video, the young man was sitting in his garage showing off two BMW M4 vehicles that he says are his dream vehicles. He explained that the most common question he ever gets is how he makes all of his money. His answer is simple: e-commerce.

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He broke down what e-commerce actually means, explaining that it's selling products online. He went on to give an example saying that that e-commerce is also when viewers see videos on social media platforms like TikTok, Facebook and Instagram where somebody shows some type of product with a "Shop Now" button, and when clicked, it goes to a website to purchase the product. That's what he does, and that's how he makes all of his money.

At only 21 years old, he was able to purchase both of his dream cars. He also bought his dad his dream car using the money he earned from his online business. He started posting videos on TikTok that inspired young people, and after getting countless messages from people asking him to help them with e-commerce, he decided to create a course.

Speaking to Briefly News writer Nerissa Naidoo, entrepreneur Rajesperi Naidoo discussed what the best part of doing e-commerce is:

“The best part about e-commerce is that it lowers the barrier to entry for starting a business. You do not always need a physical store, and you can reach customers across the country or even globally from your home. It gives entrepreneurs flexibility and the ability to scale their business faster.”

When asked how e-commerce can help unemployed people in South Africa earn an income, Rajesperi Naidoo explained:

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“E-commerce creates opportunities for unemployed people to start small with limited capital by selling products online, offering services, or even reselling goods. With access to social media and online marketplaces, people can generate income without high overhead costs, provided they are willing to learn, stay consistent, and treat it like a real business.”

All about the BMW M4

According to experts on Cars.co.za, a new BMW M4 Competition from the 2024/2025 models starts from approximately R2.2 million to over R2.3 million for the Competition Coupe and Convertible models.

The new M4 Competition Coupe with M xDrive costs between R2,238,002 and R2,253,002, while the Convertible version ranges from R2,338,842 to R2,353,841.

It's unclear from the video whether both BMW M4s in his garage belong to him or if one of them is his father's dream car that he mentioned purchasing. Either way, the achievement of buying these luxury vehicles at such a young age through e-commerce has inspired many South Africans.

Watch the TikTok clip below:

Mzansi asks for e-commerce help

Netizens asked questions about how to get started with e-commerce themselves on TikToker @crossonnnnnn's lip:

@manhnwaclips30 asked:

"What niche do you think is the best in South Africa?"

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**@dreamdaisy wrote:

"I'm interested."

@ryanbouwer317 questioned:

"Do you only sell in South Africa?"

@kariglock said:

"Kinda broke to start😭😭😭"

@stiewie asked:

"Where can I find your e-commerce site where you sell your product?"

@alexandergr8 joked:

"You sit on your 'dream car'? 🤕🫩"

@representa33 requested:

"Help me, bro."

More amazing South African entrepreneurs

• Briefly News recently reported on a Johannesburg entrepreneur who went viral after providing a masterclass on how to elevate local food stalls.
• A Mpumalanga content creator stunned her followers after sharing a massive grocery haul thanks to earnings from Facebook.
• A South African teacher became a viral sensation after people saw her impressive furniture side-hustle that requires handiwork.

Source: Briefly News