“This Store Is Your Plug”: Johannesburg Woman Reveals Woolies Cake Factory Plug In Viral Video
- A Johannesburg content creator shared a viral TikTok video revealing where to find cakes that taste exactly like Woolworths quality but at much cheaper prices
- The woman showed off a cake factory in Kempton Park selling treats for R140 that match Woolworths' taste, freshness and appearance perfectly
- South Africans flooded the comments with excitement and requests for plugs in their cities after the video gained over 10,000 reactions

Source: TikTok
A Johannesburg woman caused a stir on social media after sharing the location of a cake factory that produces treats matching Woolworths quality at a fraction of the price.
Content creator @kaymoyo21 posted the viral video on 19th June, showing pictures of the Specialities Spartan factory in Kempton Park alongside their R140 cakes.
In her post, she explained that the cakes taste exactly like Woolworths' products, with the same quality, look, freshness and taste. The young woman, who regularly shares personal content on her TikTok page, is eager to help fellow South Africans find affordable alternatives to premium treats.
The pictures were shared on 18 June on the platform with the caption:
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"If you're a lover of Woolies cake, cupcakes, croissants, ice cream, etc., this store is your 🔌"

Source: TikTok
A TikTok creator with a business hustle
The South African content creator is building her social media presence with engaging and diverse videos. With over 2,300 followers and nearly 44,000 likes, she shares a variety of content, including lifestyle, fashion, and personal experiences. Her videos often feature food, homeware, and travel moments, resonating with a broad audience.
Kay Kay is also the owner and founder of Lashes By Miss Kay, a beauty brand offering eyelash products and services. Her entrepreneurial spirit is noticeable as she seamlessly blends her business ventures with her online persona.
Mzansi reacts to the factory plug
Social media users rushed to the comments section with gratitude and questions about the location.
@m.odi.padi asked:
"Thank you for the plug, but where is the store located?"
@BasetsanaManaka complained:
"Why does everything need to be in Kempton Park! 😭😭"
@ThokozaniMalaza suggested:
"Try Al-Saudi, you'll never set foot in that shop or Woolies, ever 🤞🏽"
@thozz pleaded:
"Cape Town people, please plug me..."
@Beautifulfisoh cried:
"Cries in Durban😭😭😭"
@MaThumbeza asked:
"Where is it situated?"
@kaykay responded:
"74 Loper Ave, Spartan, Kempton Park, 1619"
@CordeliaMoea shared:
"Unfortunately, you can't get good cakes like before. I hope I'm wrong by saying some people get priority and get the best cakes."
Woolies remains SA's premium choice
According to Blue Alpha Funds, Woolworths Holdings Limited has been a household name since listing on the JSE in 1997. The company now operates 218 full-line stores and 430 stand-alone food stores across South Africa, with its food division continuing to gain market share.
Woolworths founder Max Sonnenberg opened the first store in Cape Town in 1931, believing that success lay in providing quality products at reasonable prices. This strategy has made Woolworths the premium retailer South Africans know and love today.
The company's focus on health, wellbeing, innovation and sustainable sourcing sets their food products apart from other retailers. Their ability to maintain freshness and quality through excellent supply chain management gives them a clear competitive advantage over other stores.
Watch the TikTok clip below:
Previously, Briefly News reported that a South African woman’s TikTok video featured a savings plug for Woolworths' impressive range of cakes. She featured their mouth-watering options like chocolate ganache, red velvet, and classic carrot cake in a video. The cakes were priced at an unbelievable price for two. Her post caught people's attention, leaving many eager to buy the tasty treats.
3 Other stories about Woolworths discoveries
- Briefly News recently reported on a South African woman in America who found a supermarket that reminded her of Woolworths, but her comparison left Mzansi completely divided.
- A woman proved that Woolworths lettuce stayed fresh for an entire month, but the reason behind this discovery will shock you.
- Another South African shared her R300 Woolworths grocery haul that included surprising bargains, but one item's price had everyone questioning if it was real.
Updated by Hilary Sekgota, Human Interest HOD at Briefly News.
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Source: Briefly News