Sasko Halts Bread Production After Rodent Found in Bread; Netizens Defend Them

Sasko Halts Bread Production After Rodent Found in Bread; Netizens Defend Them

  • A Sasko plant in KwaZulu-Natal has suspended production shortly after a rat was found in one of the bread slices
  • A video of the stunning discovery went viral, and for a while, South Africans slammed the brand
  • However, some defended Sasko and believed that there was a ploy to sabotage the brand, and others said they would still buy the bread

Tebogo Mokwena, Briefly News's current affairs journalist, offered coverage of current affairs like energy, loadshedding, fuel prices and environmental affairs during his seven years at Daily Sun and Vutivi Business News.

Sasko halted production at a plant after a rat was found in a loaf of bread
Netizens stood by Sasko despite the discovery of a rat in a loaf of bread. Images: Princessdlaf and Luis Alvarez. The images are used for illustration only.
Source: Getty Images

JOHANNESBURG — Despite Sasko's KwaZulu-Natal plant announcing that it has suspended production because of the discovery of a rat, some South Africans have pledged to continue to support the brand.

Sasko suspends production

The South African reported that Sasko, which Pioneer Food owns, launched an investigation into their bread production. This was after a rat was discovered in a loaf of bread. The customer who found the bread was told that nothing would happen to them had they consumed the ratty bread.

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In a statement, Sasko said the discovery of the rat bread shocked and devastated them. However, the investigation revealed no rodent or other infestation and no sign of failure in their food safety and quality control systems.

Netizens still support Sasko

Netizens on Facebook still supported the brand, and some made lighthearted jokes about the discovery.

Warona Milano said:

"I would have thought it was a new recipe and ate it."

Alick Masori said:

"It looks like someone wanted to take down the bakery by tarnishing its image."

Anton J Jansen said:

"I won't be happy finding anything that doesn't belong in my food. However, accidents do happen."

Mpume Nolwandle Msomi said:

"Bread with rat is a great combo in another country."

Budi Macasky said:

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"That slice doesn't look like a Sasko bread original."

Man checks for rat in bread

In a related article, Briefly News reported that a man conducted an extreme bread-checking method when he bought bread at a store.

The gent went viral after posting a video of himself scrutinising a loaf of bread before purchasing it, leaving netizens in stitches.

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Source: Briefly News

Authors:
Tebogo Mokwena avatar

Tebogo Mokwena (Current Affairs editor) Tebogo Mokwena is a Current Affairs Editor at Briefly News. He has a Diploma in Journalism from ALISON. He joined Daily Sun, where he worked for 4 years covering politics, crime, entertainment, current affairs, policy, governance and art. He was also a sub-editor and journalist for Capricorn Post before joining Vutivi Business News in 2020, where he covered small business news policy and governance, analysis and profiles. He joined Briefly News in 2023. Tebogo passed a set of trainings by Google News Initiative Email: tebogo.mokwena@briefly.co.za