Proud Mom’s Reaction Melts Hearts As Daughter Shows Makeup Look for the First Time
- A South African matriculant’s video showing her mom’s first reaction to her makeup left viewers emotional online
- The heartwarming clip captured the love and pride between mother and daughter, striking a chord across Mzansi
- People praised the authenticity of the moment, calling it a beautiful celebration of family and growth
- Briefly News spoke to two professional makeup artists, including Pretoria-based Nontokozo Mbatha and Gqeberha’s Lithakazi Kaulela, founder of Lit’erally Gorgeous Makeup, who shared their insights on the emotional power of makeup and the beauty of self-expression
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South Africans were moved by the touching mother-daughter moment, celebrating how it reflected family love and the beauty of growing up.

Source: TikTok
A South African TikTok user, @aphiiiwe_m, went viral on 15 October 2025 after sharing a touching video of her mother seeing her with makeup for the very first time. The young matriculant had just had her makeup done and decided to surprise her mom, capturing the raw emotion that followed. In the clip, her mother’s expression changed instantly from surprise to pure pride, as she realised her little girl was growing up. It was a short but powerful video that beautifully highlighted a bond every South African parent can relate to.
The moment carried more than just makeup; it symbolised a milestone. For many parents, seeing their child step into adulthood brings a mix of joy and nostalgia. The young woman looked absolutely stunning, and her mom’s emotional reaction added a heartfelt touch that had many viewers in tears. It wasn’t just about beauty; it was about how moments like these remind us of love, growth, and family connection. The video posted by user @aphiiiwe_m quickly touched many.
Emotional mother-daughter moment trends online
In less than a day, the video gained over 122,000 likes and more than 400 comments, quickly trending across South African TikTok. People couldn’t stop sharing how wholesome the moment felt, saying it reminded them of their own parents’ reactions to seeing them grow up. The post’s simplicity made it even more powerful, no filters or fancy editing, just a real family moment that captured hearts.
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The comment section was filled with love and laughter, as users celebrated both mother and daughter. Some shared that it reminded them of the emotional rollercoaster of matric dances and the excitement of big milestones. The clip became a reminder that while trends come and go, nothing beats real emotion and family pride.
Nontokozo explained to Briefly News that makeup goes far beyond the surface. She said:
“Makeup has the power to unlock confidence. I’ve seen clients look in the mirror after a session and literally light up. It’s not about the makeup look; it’s about seeing a version of themselves they’ve never seen before. It’s like stepping into their ultimate authentic selves, and it’s always beautiful to watch.”

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She added that those revealing moments are always special, especially when parents witness their children’s joy. She shared:
“I’ve had parents in the room who didn’t quite get makeup or why it meant so much to their child until they saw the transformation and the joy in their eyes. When a parent sees their child beaming with confidence, it humanises the artistry. They start to see it not as vanity, but as self-expression and creativity."
Lithakazi echoed a similar sentiment to Briefly News, describing makeup as something deeply transformative.
“For me personally, makeup is so much deeper than just a look or glam, it’s energy. I’ve seen people sit in my chair quietly, unsure and mostly new to makeup, and the moment they see the final look, something just shifts. The confidence, the smile, the glow; it all comes out. Makeup is not about changing who you are; it’s about highlighting who you are.”
She said those emotional reveal moments are always touching.
“When a parent sees their child light up after a glam, they finally get it; makeup isn’t about hiding anything; it’s about confidence and creativity. You can see the emotion in their eyes when they realise this is art. It’s a skill, it’s an expression, and it’s something that brings joy. That’s usually when the gap closes, they see that it’s more than brushes and products, it’s something emotional and expressive.”

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For those still learning, Lithakazi encouraged patience and practice.
“Take time to learn what works for you. Don’t rush to follow every trend because not everything out there will suit your vibe, personality or even your face. Play around, practice, and see what makes you feel confident and beautiful."
She also shared a practical tip:
“Follow people with the same features and skin tone as you; that’s where many people go wrong. Trends fade, but your personal style is what makes you stand out. Go for shade testing, do your research, and most importantly, keep practising. Just because your brows looked like an upside-down Nike sign the first time doesn’t mean you should stop trying. Figure out your eye shape, your ideal brow style, and take it from there. Practice makes perfect."

Source: TikTok
Mzansi reacts to the touching family moment
Philisiwe said:
“My family would laugh so hard at this. 😂😭”
KwaNondaba shared:
“This was also my mom’s reaction on my lobola day. When I came outside in my dress, she just stood there for about two minutes, speechless, then started crying. 🥹♥️🫂”

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Michy wrote:
“There’s something so special about an African parent realising that all their hard work has finally paid off. ❤”
Gciee_dlamini said:
“Lapho umama ubabani. (Your mother is pretty.) 🔥🥹”
Phumla Zibusiso commented:
“Nakhoke, sengyakhala. 😭”
Riri babe shared:
“I’m crying because I don’t qualify for exams. 😒😭”
Chirashamihwa said:
“Her eyes were full of admiration. 🥹”
Tumiie wrote:
“What a lovely reaction. 💖 Can we please see Sis Andiswa? 😅 I’m curious.”
Check out the TikTok video below:
3 other Briefly News stories related to make-up
- South African influencer Thobeka Majozi looked stunning in her latest video, showing off her gorgeous lashes without make-up.
- Media personality Bonang Matheba shared a video showing off her natural face, wearing minimal to no make-up.
- A lady's make-up transformation went viral on social media, leaving people in awe of the stunner's look.
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Source: Briefly News
