“Brotherhood Is Proud”: Man Confidently Rejects Woman’s Advances at Groove, SA in Stitches
- A young man at the groove boldly turned down a woman's advances, making his stance loud and clear, despite the noisy venue
- The woman, determined to explain herself, tried to get closer, but he respectfully removed her and redirected her elsewhere
- Social media users applauded the man's firm stance, noting a win for the men's team and wishing others could follow his lead
- Briefly News spoke with anti-GBV activist Yolanda Dyantyi to shed light on social norms, gender expectations, and public validation

Source: Facebook
Gone are the days when men were the ones desperately seeking attention at groove, only to be met with eye rolls and dismissive gestures from women. The tables have turned, and now it seems some ladies are finding themselves on the receiving end of rejection. A video circulating on social media has sparked a lively discussion after a young man confidently refused a woman's advances while out with his friends.

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Shared by Facebook user Douglas Channel, the clip captured a moment that left many viewers entertained and others praising the man for his composure.
The guy handles unwanted attention at the groove like a pro
In the video, the woman approaches the man and whispers something in his ear, possibly hoping to spark a private moment despite the loud music. Instead of entertaining her, the man loudly let it be known that he is not interested, asking her not to explain.
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Not willing to give up just yet, the lady moves closer, touching his arm as she tries to explain herself, but the man politely removes her hands from him and points her in the direction of his friend who shakes his head, rejecting her advances. Embarrassed, she turns and walks away.
Watch the Facebook video below:
Briefly News spoke with anti-GBV activist Yolanda Dyantyi to offer insights into social norms, gender expectations, and public validation. She explained:
"Rejecting advances from men can be dangerous for women, as seen in publicly documented cases across the world of harassment and violence from men in public spaces like taxi ranks, clubs, and in the streets. There are significantly less documented cases of women being violent towards men after rejected romantic or sexual advances.
These dynamics highlight the need for societal shifts in addressing consent and respect in public interactions across gender, sexuality and even culture."
SA applauds the man for standing his ground
Social media users were highly entertained by the man's firm rejection, with many praising him for setting a good example and avoiding potential trouble. Some humorously declared him the chairperson of this year's Men's Conference, while others said more men should follow his lead to avoid unnecessary drama.
Many pointed out that had he entertained the woman, he might have faced serious consequences the next morning, emphasising how rejecting such advances can sometimes be the best decision.

Source: Facebook
User @Musa Mpaha Baloyi said:
"Brotherhood is proud."
User @Walter Mametja shared:
"Guys, let's keep on shutting them off this year."
User @Tumza Phogole Matlala added:
"Good boy, you deserve 10 stars."
User @Mimi Ta Queen shared:
"😂😂🤣🤣 Yes boy."
User @Johannes Sithole commented:
"2025, we move guys. We have to win this gender, enough is enough. We buy houses and cars, forward gents."
User @Hector Hleza Nkuna said:
"🤣🤣🤣😂 Emotional damage, look how she’s embarrassed, walking away in style."
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Proofreading by Roxanne Dos Ramos, copy editor at Briefly.co.za.
Source: Briefly News

Bongiwe Mati (Human Interest Editor) Bongiwe Mati is a Human Interest reporter who joined Briefly News in August 2024. She holds a Bachelor of Arts Honours degree from the University of the Western Cape. Her journalism journey began in 2005 at the university newspaper. She later transitioned to marketing and sales at Leadership Magazine under Cape Media (2007-2009). In 2023, she joined BONA magazine as an Editorial Assistant, contributing to digital and print platforms across current news, entertainment, and human interest categories. Bongiwe can be reached at bongiwe.mati@briefly.co.za

Yolanda Dyantyi (Social Justice Digital Campaigner and Executive Director at Archive Amabali Wethu) Yolanda Dyantyi is an African Feminist Activist, Digital Campaigner and Public Speaker and the Founding Director of Archive Amabali Wethu - a digital advocacy and civic technology public benefit organisation that uses multimedia communications techniques to advocate for and influence the realisation of justice for women and broader marginalized communities. Yolanda is currently 26 years old studying towards a BA in Communication Science through UniSA.