Top 15 90s toys that defined our childhood: a nostalgic journey back in time
The 1990s were a golden era for toys, introducing a plethora of innovative and captivating playthings that defined a generation's childhood. These 90s toys entertained and sparked imaginations worldwide, from digital pets to interactive action figures.

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TABLE OF CONTENTS
- Key takeaways
- Top 15 '90s toys that defined childhood
- 15. Mouse Trap
- 14. Electronic Dream Phone
- 13. Doodle Bear
- 12. Tickle Me Elmo
- 11. Puppy Surprise
- 10. Talkboy
- 9. Pogs
- 8. Bop-It
- 7. American Girls
- 6. Polly Pocket
- 5. Beanie Babies
- 4. Game Boy Color
- 3. Super Soaker
- 2. Furby
- 1. Tamagotchi
- What was the 90s toy craze?
- What was the toy of the year in 1990?
- What was the coolest thing in the 90s?
- What were popular toys in the 90s?
- Trivia
Key takeaways
- The 1990s witnessed several toy crazes that captivated children and adults alike, leading to frenzied shopping sprees and cultural phenomena.
- Iconic toys like Tamagotchis, Beanie Babies, and Furby became household names, often leading to frenzied shopping sprees and cultural phenomena.
- The Tamagotchi toy required the player to actively engage with it, feeding, cleaning, and playing games with the virtual pet.
Top 15 '90s toys that defined childhood
From creepy toys like Furby to interactive toys like the Tamagotchi, the 90s toys made the events of children in that generation super eventful. The iconic toys listed here undoubtedly inspired a generation:
Toy | Invented by |
Mouse Trap | Marvin Glass and Associates |
Electronic Dream Phone | Milton Bradley |
Doodle Bear | Tyco Toys |
Tickle Me Elmo | Ron Dubren and Greg Hyman |
Puppy Surprise | Mike Bowling |
Talkboys | Tiger Electronics |
Pogs | Blossom Galbiso |
Bop-It | Dan Klitsner |
American Girls | Pleasant Rowland |
Polly Pocket | Chris Wiggs |
Beanie Babies | Ty Warner |
Game Boy Colour | Satoru Okada |
Super Soaker | Lonnie Johnson |
Furby | David Hampton and Caleb Chung |
Tamagotchi | Aki Maita and Akihiro Yokoi |
15. Mouse Trap

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- Release year: 1963
- Invented by: Marvin Glass and Associates
- Country of origin: United States
Although initially released in the early sixties, Mouse Trap gained significant popularity in the 1990s. Players built a wacky Rube Goldberg-style contraption to trap their opponents' mice in hilarious ways. Its thrilling chain reactions made it one of the best '90s toys.
14. Electronic Dream Phone

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- Release year: 1991
- Invented by: Milton Bradley
- Country of origin: United States
Electronic Dream Phone was one of the most iconic 90s games and toys for tweens. Players used a bright pink phone to call mystery boys and gather clues to their identity. Each call revealed hints like "He's not wearing a hat," creating fun, suspenseful gameplay.
13. Doodle Bear

Source: Facebook
- Release year: 1995
- Invented by: Tyco Toys
- Country of origin: United States
Doodle Bear was a cuddly plush toy kids could draw on using washable markers. Children loved decorating their bears with doodles, names, and messages, then washing them clean again.
12. Tickle Me Elmo

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- Release year: 1996
- Invented by: Ron Dubren and Greg Hyman
- Country of origin: United States
Tickle Me Elmo became a holiday sensation with its infectious giggle and wiggling red body. Elmo laughed, shook, and uttered playful phrases when squeezed, instantly delighting young children everywhere.
11. Puppy Surprise

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- Release year: 1991
- Invented by: Mike Bowling
- Country of origin: United States
Puppy Surprise was a plush mother dog with a hidden litter of puppies. Kids would open the Velcro pouch to discover if they got three, four, or five pups. The excitement of the "surprise" made it a magical and memorable unboxing experience for children.
10. Talkboy

Source: Facebook
- Release year: 1992
- Invented by: Tiger Electronics
- Country of origin: United States
Talkboy was one of the most iconic old '90s toys, made famous by Home Alone 2: Lost in New York, a 1992 American Christmas comedy film. Created as a movie prop, it became so popular that Tiger Electronics made it real. The hand-held cassette recorder let kids record their voices and play them back in slow motion.
9. Pogs

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- Release year: popularised in the early 1990s
- Invented by: Blossom Galbiso
- Country of origin: United States
Pogs were one of the most nostalgic '90s toys, made from colourful cardboard milk caps. Players stacked Pogs and used a heavy slammer to flip and collect their opponents' pieces. Each cap featured vibrant artwork, including Pokémon and Sailor Moon, making them collectible and tradable on school playgrounds.
8. Bop-It

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- Release year: 1996
- Invented by: Dan Klitsner
- Country of origin: United States
Bop It is one of the popular 90s toys that had an interactive electronic game that tested your speed and coordination skills. Players followed rapid voice commands like "bop it," "twist it," or "pull it" quickly.
Each level increased speed, creating chaotic fun and friendly competition among players everywhere. It became a staple at parties, sleepovers, and long car rides with friends.
7. American Girls

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- Release year: 1986
- Invented by: Pleasant Rowland
- Country of origin: United States
Although released in the mid-eighties, American Girls became one of the best toys in the 90s. The toys would represent diverse historical characters, helping children learn about American history in different periods. They were the girls' favourite.
6. Polly Pocket

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- Release year: 1989
- Invented by: Chris Wiggs
- Country of origin: United Kingdom
Polly Pocket is one of the toys from the 90s that featured miniature dolls in tiny compact playsets that fit in your pocket. Each compact opened to reveal detailed worlds like houses, castles, and even amusement parks. Children loved carrying their imaginative universe anywhere, anytime, with ease and excitement.
5. Beanie Babies

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- Release year: 1993
- Invented by: Ty Warner
- Country of origin: United States
Beanie Babies were soft, pellet-filled animals that sparked a massive collecting craze worldwide. Each Beanie Baby had a unique name, birthday, and rhyming poem tag. Some people believed rare Beanie Babies would one day be worth small fortunes.
4. Game Boy Color

Source: Twitter
- Release year: 1998
- Invented by: Satoru Okada
- Country of origin: Japan
Game Boy Color is one of the nostalgia 90s toys released by Nintendo in 1998. The 8-bit portable game console had multiple titles like Pokémon Red/Blue and Tetris, revolutionising modern-day gaming.
3. Super Soaker

Source: Facebook
- Release year: 1989
- Invented by: Lonnie Johnson
- Country of origin: United States
The Super Soaker, invented by NASA engineer Lonnie Johnson in the late 1980s, made summers in the 1990s memorable. It utilised manually pressurised air to shoot water with greater force. Three decades later, the toy is still a hit even amongst adults.
2. Furby

Source: Getty Images
- Release year: 1998
- Invented by: David Hampton and Caleb Chung
- Country of origin: American
Released in 1998, Furby is an American electronic toy that resembles an owl or hamster. Initially, the creepy-looking creature would speak own language (furbish) but would eventually learn English. However, what made it creepier was that it would come to life unexpectedly, which would scare children.
1. Tamagotchi

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- Release year: 1997
- Invented by: Aki Maita and Akihiro Yokoi
- Country of origin: Japan
In early 1997, the toy world experienced an impressive invention, Tamagotchi, a hand-held digital pet toy. Carried in key chains, children would feed their pets and were keen to keep them alive. Tamagotchi remained a sensation throughout the late 1990s and early 2000s and was seen as a sign of prestige to keep your toy alive for a long time.
What was the 90s toy craze?
According to Mental Floss, the most crazed toy of the 90s was Tamagotchi, which sold 15 units every minute in North America at the height of its popularity. Additionally, Beanie Babies sparked a massive collecting craze with 60% of U.S. households owning at least one.
What was the toy of the year in 1990?
As per Cosmopolitan and Stacker, the "Toy of the Year" was the Teenage Mutant Ninja Turtles action figures by Playmates Toys. Kids everywhere were obsessed with Leonardo, Donatello, Raphael, and Michelangelo — each with their signature weapons, bandanas, and catchphrases like "Cowabunga!"
What was the coolest thing in the 90s?
The coolest 90s toys depend on personal preferences. According to Complex, 90s toys such as Tamagotchis, Bop It, Super Soakers, and Beanie Babies stood out as the coolest among all the 90s kids.

Source: Getty Images
What were popular toys in the 90s?
The 1990s were a golden era for toys, introducing a variety of innovative and iconic playthings that captivated children worldwide. Among the most popular were Tamagotchis, Furbies, Beanie Babies, and Tickle Me Elmo.
Trivia
- Tamagotchis sold millions worldwide in the late '90s.
- The U.S. National Security Agency (NSA) banned Furbys on its premises over fears they could record conversations.
- Game Boy Color revolutionised portable gaming with its color screen and iconic games.
- Tickle Me Elmo caused nationwide shopping frenzies in 1996, leading to store shortages.
- Pogs were originally milk caps used in a game that became a global craze.
Reflecting on the 90s toys reveals a time when play was both imaginative and interactive. These toys were more than mere entertainment; they were cultural touchstones that brought joy and nostalgia. As many of these toys make a comeback, they continue to bridge generations, reminding people of the simple pleasures of childhood.
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Source: Briefly News